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Technology Commercialization Class (BA468X). John Turner February 6, 2007.
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Technology Commercialization Class (BA468X) John Turner February 6, 2007
“Far better it is to dare mighty things, to win glorious triumphs, even though checkered by failure, than to rank with those poor spirits who neither enjoy much nor suffer much. Because they live in the grey twilight that knows neither victory nor defeat.” Unknown
What are we doing? • A “hands-on” opportunity to develop a commercialization plan for technology from the OSU portfolio • A cross disciplinary project class in technology commercialization tools and processes • A four credit class running from Feb 5-April 30th. However students will register and receive credit for the class in Spring term.
MBI- ONAMI COB NCIIA AEP Tech Transfer Office Local Entrepreneurs Inventors
Patent Selection and Commercialization Plan Process Spin Off Based Plan Licensing Based Plan Class and E-Team Screening and Plan development TTO Provides list and input Advisory Team Screening Other Plan Recommended Advisory Team: Craig Sheward- TTO Dan Whitaker- Entrepreneur Rich Carone- Entrepreneur Prof Mike Bailey- COE Ursula Bechert- COS Deb Rose- AEP Technology not viable for commercialization BA468X Class
Some Candidate OSU IP from Tech Transfer Office Microproducts & Nanotech • Inkjet printable electronics (Chang) • Expander/Compressor (Peterson) Physics & Energy Medicine & Pharmacology • Superlens (Podolskiy) • Solid Oxide Fuel Cells (Peterson) • Real time bird flu test (Pastey) • Novel drug delivery systems (Ayres)
Class Overview • Who is this guy? • Class scheduling and instructor contact info • Classroom logistics • Student intros & background • Review class Schedule (M and w) • Experimental Class- what’s that? • Registering for class • Formation of teams • Selection of patents
Class Overview (cont) • Inventors and access • Mentors- what are they for? • Grading and team expectations • Recommended texts • Presentations and competitions ($$!!) • Student contact information • Invited speakers and protocols • Non-disclosure agreement • Is this for real?
Technology Commercialization (BA468X) • Instructor- John Turner, PhD • Class Schedule • Mon (6-8 pm), Weatherford EG01 • Wed (6-8 pm), Weatherford EG12 • Contact Info • Office: Weatherford EG07 • Office Hours: Tue 3-5 pm, Wed 3-5 pm • Phone: 713-8044 • E-mail: john.turner@bus.oregonstate.edu
Recommended Texts Resources • “Technology Ventures: From Idea to Enterprise”, Dorf and Byers • “Academic Entrepreneurship: University Spinoffs and Wealth Creation”, Shane • “Technology Management: Developing and Implementing Effective Licensing Programs”, R.C. Megantz • “Crossing the Chasm”, Geoffrey Moore
Grading • BA468X is a 4 credit class, with registration for Spring term • There is no final or midterm • Grade will be determined by a) Attendance, class participation and team dynamics, and balance of contribution (30%) b) Interim Results: Patent Screening, Market surveys, SWOT analysis, elevator speech, project plan (30%) c) Final Presentation and Recommendation (40%) • Feedback will be provided on a) halfway through the course and on b) within one week after presentation of results
Commercialization Plan Presentations and Competitions • SWOT Corvallis- April 24th • Review Panel- April 30th • AEP Signature Event- May 3rd Based on quality of overall presentations, there will be a cash award of $3,000 distributed to teams with the best commercialization plans.
Small Group Activity What factors will determine the success of a technical idea in the marketplace? Think of at least ten- more is better. See if you agree on which are most important.