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Competitive Analysis

Managed Network Services. March 2nd, 2012. Competitive Analysis. Sam Garg. Sam Garg: Competitive Analysis. Introduction. Sam Garg: Competitive Analysis. Approach. Sam Garg: Competitive Analysis. 2012 North America Managed Network Services Market Top Down Market Analysis.

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Competitive Analysis

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  1. Managed Network Services March 2nd, 2012 Competitive Analysis Sam Garg

  2. Sam Garg: Competitive Analysis.

  3. Introduction Sam Garg: Competitive Analysis.

  4. Approach Sam Garg: Competitive Analysis.

  5. 2012 North America Managed Network Services MarketTop Down Market Analysis Total Market $40Billion Our Primary Market: $15 Billion $8.5B $4B $2.5B • Current vertical markets Vertical A Vertical B Vertical C Source: Insight, 2009 Managed Network Service Report Sam Garg: Competitive Analysis.

  6. Market Segmentation---Managed Services Market Sam Garg: Competitive Analysis.

  7. How to use the positioning plot Sam Garg: Competitive Analysis.

  8. Methodology Sam Garg: Competitive Analysis.

  9. How to position ourselves Sam Garg: Competitive Analysis. Slide 9

  10. How should we compete? • The top half of the positioning plot should drive our product strategy OUR OFFERING Sam Garg: Competitive Analysis.

  11. How should we compete? OUR OFFERING Sam Garg: Competitive Analysis.

  12. Fighting on product offering Sam Garg: Competitive Analysis. Slide 12

  13. How should wecompete? Our Offering Sam Garg: Competitive Analysis.

  14. Sam Garg: Competitive Analysis. Slide 14

  15. Fighting on Price Sam Garg: Competitive Analysis. Slide 15

  16. What to do? Sam Garg: Competitive Analysis.

  17. Sam Garg: Competitive Analysis. Slide 17

  18. Fighting on Product Sam Garg: Competitive Analysis.

  19. Sam Garg: Competitive Analysis. Slide 19

  20. Where should we focus? Sam Garg: Competitive Analysis. Slide 20

  21. Where should we focus? Sam Garg: Competitive Analysis. Slide 21

  22. Where should we focus? Sam Garg: Competitive Analysis. Slide 22

  23. Where should we focus? Slide 23 Sam Garg: Competitive Analysis.

  24. Where should we focus? Slide 24 Sam Garg: Competitive Analysis.

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