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Conrad Hilton …. Conrad Hilton, at a gala celebrating his career, was asked, “What was the most important lesson you’ve learned in you long and distinguished career?” His immediate answer …. “ remember to tuck the shower curtain inside the bathtub ”. “ Execution is strategy. ” —Fred Malek.
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Conrad Hilton, at a gala celebrating his career, was asked,“What was the most important lesson you’ve learned in you long and distinguished career?”His immediate answer …
“The art of war does not require complicated maneuvers; the simplest are the best and common sense is fundamental. From which one might wonder how it is generals make blunders; it is because they try to be clever.”—Napoleon
Tom Peters’ Excellence. Always. Special Management Program Seminarium Ecuador/11 November 2009 (Download PP at tompeters.com)
NOTE:To appreciate this presentation [and ensure that it is not a mess], you need Microsoft fonts:“Showcard Gothic,”“Ravie,”“Chiller”and“Verdana”
Little = BIG
Don’t like it? Don’t pay. Source: Granite Rock Co.
Big carts = 1.5X Source: Wal*Mart
Bag sizes = New markets: $B Source: PepsiCo
2X Source: Container Store/increase average sale per shopper
“Paint it white!” — On Hashem Akbari’s [Lawrence Livermore labs] powerful program to significantly reduce greenhouse gas emissions; using conservative assumptions, it could reduce 44 billion tons of CO2 emissions by cooling buildings, roads, entire cities (The Guardian, 0116.09)
Round = 2X/allx
(1) Amenable to rapid experimentation/failure “free” (No bad “PR,” No $$) (2) Quick to implement/Quick to Roll out (3) Inexpensive to implement/ Roll out (4) Huge multiplier (5) An “Attitude” (6) Does not by and large require a “power position” from which to launch experiments.
“Design is everything. Everything is design.” “We are all designers.” Inspiration: The Power of Design: A Force for Transforming Everything, Richard Farson
“Experiences are as distinct from services as services are from goods.”—Joe Pine & Jim Gilmore, The Experience Economy: Work Is Theatre & Every Business a Stage
Service = “Transaction”EXPERIENCE = “Memorable event”[Leaves a trace]
M.M.M.O.T. = Manage To Memorable “Moments Of Truth”* *with thanks to Jan Carlzon, SAS