Post-Newsweek Training: Sales Resources

1. Post-Newsweek Training: Sales Resources February 2010

2. Training Agenda • Product Catalog • Log in, features, how to navigate • Creative Showcase • How to access, navigate and use • Sales Support Site (aka Extranet) • How to access, what’s featured

3. PRODUCT CATALOG

4. Product Catalog • Product Catalog: http://products.ibsys.com Username: Post Password: webproducts! • Internet Broadcasting's Product Catalog features a complete listing of all advertising, publishing and content products and services we offer.

5. Product Catalog • Here under Advertising Solutions you will find links to each sales product and service for your customer group. • Products are broken out into categories and subcategories for easier navigation (ex: Ad Creative – Sponsorships)

6. Product Catalog • On each page, you will find all of the information you need for this product ranging from quick facts to points to production guidelines, just to name a few. • Detailed specs, best practices and instructions on how to make a request are detailed on each product page.

7. Product Catalog • In addition, the Catalog also offers a Reference Guide.  • This provides an additional resource detailing more in depth information (such as the Production Guidelines, for example).

8. CREATIVE SHOWCASE

9. Creative Showcase • Can be accessed through the Catalog and also via the Sales Support site at: http://customers.ibsys.com/creative-showcase/index.html • This is a valuable sales tool that you can access while in the field to show clients, and can be referenced for templates when submitting your WebScan order(s).

10. Creative Showcase • Our very talented design team has put together an archive of dynamic IAB flash ads to aid you in your sales process and give you options for templates. • Several section headings are available for you to browse through; just click on one.

11. Creative Showcase • The Showcase is updated quarterly, with the newest additions featured at the top. What we have deemed our top 3 will be highlighted with some additional information.

12. Creative Showcase • By clicking on "Galleries" you have quick click access to the rest of the images within that category. • If you see an ad in the Showcase that you would like to duplicate or use as a template, simply reference the category, advertiser and ad unit size in your WebScan order.

13. SALES SUPPORT SITE

14. Sales Support • Internet Broadcasting's Sales Support Site http://customers.ibsys.com/index.html Username: Post Password: detroithq • This support site is a resource for you containing sales materials to assist in your Web selling efforts.

15. Sales Support • Featured navigation at the top of the page will take you off-site to other resources you have at hand, such as the Product Catalog and Creative Showcase we just reviewed.

16. Sales Support • Seasonal package decks are spotlighted on the left for quick click access. • Links to other resources such as Ad Specs, Training decks, Post-Newsweek Advertising Capabilities and industry related articles are also featured.

17. Sales Support • Access to monthly reports can be found in the top right corner, and updated training decks for newly implemented systems such as the new WebScan and the Campaign Points System are also featured. • Links to other useful tools, including a link to the Editorial Calendar which details seasonal promotions and packages and outlines release dates are also featured.

18. Questions? • Questions on anything we have reviewed today? • As with any of our processes and tools, we welcome your feedback and ideas on how we can further improve the resources available to you. We strive to make things as easily accessible and user-friendly as possible, so please feel free to voice any questions, concerns or suggestions you may have at any time. Thank you!