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Corporate lobbying in Brussels. Presented by Aurélie Pattyn, EU Affairs Policy Officer December 1, 2011. 1. About Hydro. Recycling. Rolling. Products. Bauxite. Alumina. Energy. Primary. Casting. Extrusion. Recycling. A resourceful aluminium company.
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Corporate lobbying in Brussels Presented by Aurélie Pattyn, EU Affairs Policy Officer December 1, 2011
1 About Hydro
Recycling Rolling Products Bauxite Alumina Energy Primary Casting Extrusion Recycling A resourceful aluminium company
A global player – with strong European presence • Bauxite/alumina • Primary aluminium • Remelters • Aluminium extrusions • Rolled products Extruded and rolled products in Europe
2 Lobbying the EU institutions
What • 5 basic tasks: • Representing the company • Profiling the company • Facilitating dialogue with decision-makers • Providing business knowledge • Building networks
Why • Main decision-maker • Source of most national legislation • Covers almost all policy areas • Single Market of 490 million citizens • Creating market opportunities • Impacts beyond borders • Setting standards • Participation in international organizations • European Economic Area • Norway linked to the EU • Defending Norwegian interests
How • One of many voices * Commission, Parliament, Council of Ministers
You must address yourself to the person who makes the decisions You must address yourself to the person who makes the decisions Why do you write to the Queen about adoption of a homeless dog and not to the King? I may be only ten, but I know how this works How • One of many voices • Right timing • Right addressee
External dialogue Position building Internal dialogue Intelligence gathering How • One of many voices • Right timing • Right addressee • Right tools • Cooperation • Internal preparation
3 Issues on our agenda
Issues • Climate & Energy • Reduction of GHG emissions • Energy markets • Renewable energy • Products • Waste & Recycling • Energy efficiency • Transport • Competitiveness • Trade relations • Industrial policy • R&D • Corporate rules • Environment • Pollution of air, water and soil • Biodiversity • Health & Safety at work • Resource efficiency
Conclusion – Keys to successful EU lobbying • Start as early as possible • Prioritize your issues • Align internally • Prepare your message • Provide evidence • Find right addressee • Be a trustful partner • Build alliances