Reaching your Commercial Customers

1. Reaching your Commercial Customers BPA Brown Bag April 2007 Colleen McCormack, Key Accounts Manager

2. Reaching the CommercialCustomers – What works for us • Commercial Newsletter • Training Opportunities • Energy programs and incentives in our brochure • Energy Audits – both performed by account managers and 3rd party energy audit consultants • Proactive training with our approved contractors – they are another resource to reach our customers

3. Commercial Newsletter • Sent to our commercial and industrial customers • Prepared by Key Account Manager • Includes relevant technical advice • Important information on energy rates • Provides information about training and incentive programs • Lists utility contact information • Let’s take a look at the newsletter!

7. Reaching Customers Through Utility Sponsored Training • We offer free or very low cost training to our customers on a regular basis • We reach our customers about the training four ways: • Send the flyer via email • Give flyer to customer • Advertise in newsletter • Provide information on website • We also ask customers what training they would like Clark Public Utilities to offer and try to make it happen • Let’s take a look at a recent flyer we had for a power quality seminar!

9. Energy Efficiency Brochure • Pamphlet of our energy efficiency program offerings • Readily available to customers in all utility offices • Account reps bring it with them to customer sites • Also on the website • Aimed at improving energy efficiency for our customers

11. Energy Audits for our Commercial Customers • We reach the customer through • Energy efficiency pamphlet, which is also on internet • Meeting at the customer site and observing opportunities • High bill inquires over phone • Talking with customers at rotary, chamber, community and economic development meetings (word of mouth) • Proactive mailings to targeted sectors (churches, schools, small groceries) • Account representatives can provide a no cost walk-through to identify cost effective opportunities to increase energy efficiency

12. Third Party Energy Audit • If a customer wants a more in-depth audit, or has complicated energy systems (compressed air, power quality issues, etc.) we pay up to $3,000 for a third party to perform an energy savings analysis report • Account manager will go with consultant to perform audit and will meet with the customer afterwards to walk through the report and explain the utility incentives for the measures • Let’s look at a example of a 3rd party energy audit

13. Example of Energy Audit

14. Example of Energy Audit Includes utility incentive in report

15. All information on our Website • You can view our current training schedule, newsletters, energy efficiency brochure, and current commercial programs at www.clarkpublicutilities.com • Don’t hesitate to contact me if you have questions or want additional information. • Colleen McCormack, 360-992-3303

16. Thank you !