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The Roaring 20s – “The Ballyhoo Years”

The Roaring 20s – “The Ballyhoo Years”. Dr. Kevin Witherspoon Lander University. Economic Prosperity. Conditions: World War I Mass production Expertise and professionalism Automobile industry Related industries 1929, 23 mil. Cars Center of life Detroit Henry Ford, River Rouge

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The Roaring 20s – “The Ballyhoo Years”

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  1. The Roaring 20s – “The Ballyhoo Years” Dr. Kevin Witherspoon Lander University

  2. Economic Prosperity • Conditions: • World War I • Mass production • Expertise and professionalism • Automobile industry • Related industries • 1929, 23 mil. Cars • Center of life • Detroit • Henry Ford, River Rouge • General Motors

  3. Economic Prosperity • Conditions: • Credit • Stock market • Coolidge • Hoover • New industries • Wealthy • 1929, top 36k = 12 mil. poorest

  4. Economic Prosperity • Credit • Banks • Mortgages • Margin lending • Unions • Department stores

  5. Economic Prosperity • Advertising • 1927, $1.5 bil. • Human desires • Ad campaigns • Endorsers • Listerine

  6. Economic Prosperity • Other industries • Business as a business • Religion • Bruce Barton • The Man Nobody Knows

  7. Approaching Modernity • Radio • Hobby • Dempsey-Carpentier • Sports • Beauty

  8. Changing Morals • Flappers • Dresses • Bob haircut • Cosmetics • Feminine ideal • Dancing • Smoking • Drinking • Petting and necking • Divorce

  9. Changing Morals • Moral shift: • World War I • Women’s movement • Freedom • Appliances • Work • Sigmund Freud • Prohibition • Automobile • Sex magazines

  10. The Ballyhoo Years • Conditions: • Mass production • Media • Headlines

  11. The Ballyhoo Years • Fads • Mah Jong • Crosswords • Richard Simon • Dictionaries • Trivia • Bridge

  12. The Ballyhoo Years • Headlines • Floyd Collins 1925 • Scopes Trial 1925 • Admiral Byrd • Aimee Semple McPherson • Rudolph Valentino • Charles Lindbergh 1927

  13. The Ballyhoo Years • Headlines • 1927 floods • Sacco and Vanzetti • 1928 election • Depression

  14. Golden Age of Sport • Bobby Jones • Knute Rockne • Gertrude Ederle • Red Grange • Babe Ruth • Jack Dempsey

  15. Summer for the Gods • Discussion in groups (15-20 minutes) • Summarize your section; describe what the other readers need to know about your section • Answer the questions listed in the assignment • *Identify the MOST important point made in your section of the book • Questions for the everyone: • What can you learn from this book about the process of doing/writing history? What has the author done well, or not well? • What do you think the author personally believes?

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