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Measuring e motions

Measuring e motions. Best Way to Test. Online Surveys. Social Media Monitoring. Webcam Emotions. Cost & time efficient. Face-to-face: Focus groups Depth interviews. Online Communities. Facial Coding. Online Qual. Eye-Tracking. IAT. Galvanic Skin Response. Brain-waves.

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Measuring e motions

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  1. Measuring emotions

  2. Best Way to Test Online Surveys Social Media Monitoring Webcam Emotions Cost & time efficient • Face-to-face: • Focus groups • Depth interviews Online Communities Facial Coding Online Qual Eye-Tracking IAT Galvanic Skin Response Brain-waves Cost & time prohibitive In-Store Reseach Reported behavior Predict behavior Actual behavior

  3. Benefits True feedback Scalable Fast Affordable Best R&D team

  4. Creative Testing Pick best ideas Edit executions Version for targets Cut shorter Benchmark

  5. Predict! Number ofshares and views View-through and skip rates Lift in sales and subscriptions Lift in brand recall Lift in share of voice

  6. Emotion measurement Groundbreaking: latest computer vision methods Pure truth: unfiltered user response - no self-reporting Scalable: integrated with millions via online panels Responsive: project turnaround in days not weeks Affordable: 3x more

  7. Thank you! Realeyes Data Services Ltd. 79 Wardour Street, London W1D 6QB, United Kingdom Phone: +44 20 3322 2205 info@realeyesit.com

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