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Using GRAPHICS. Bristol Community College CIS 13 Business Creativity Sources: Conference for Desktop Publisher and Others. What is Clip Art?. Using GRAPHICS. Originally, artwork that was purchased and clipped out before using. Clip art… Can be used to add interest Can create focal points
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UsingGRAPHICS Bristol Community CollegeCIS 13 Business CreativitySources: Conference for Desktop Publisher and Others
What is Clip Art? Using GRAPHICS • Originally, artwork that was purchased and clipped out before using. • Clip art… • Can be used to add interest • Can create focal points • Can enhance a publication • Can be modified • Can be overused • Cannot be used without permission • unless it’s royalty-free
Where do we find Clip Art? Using GRAPHICS • Collections on CD • Web sites • Original art
GRAPHICSTwo basic forms of Images Using GRAPHICS • Raster • Dots • Vector • Drawn by a mathematical formula
GRAPHICS Raster Images Using GRAPHICS • Bitmapped • Stored in grids like graph paper • Typical formats: jpeg, tiff, gif, and bmp files
GRAPHICSDo Not Enlarge Raster Images Using GRAPHICS • It only makes the dots bigger • it doesn’t create more dots • It creates “jaggies,” or jagged edges
Two Types of Raster Art:Line Art + Continuous Tone Using GRAPHICS • Line Art • No gradation of tones • Every pixel is black or white • Example: Pen and ink drawing • To appear smooth, use high density of dots • 1200 pixels per inch is recommended • PostScript language supports 600 ppi (pixels per inch) or dpi (dots per inch) • Scan and print at 600 dpi to achieve effect
Two Types of Raster Art:Line Art + Continuous Tone Using GRAPHICS Continuous Tone • Many shades and levels • Examples: Photographs and paintings • Screening creates impression of variable tone • Actually, density of dots create the illusion • Types: • Grayscale (black, white, gray) • Duotone (two colors) • Color (cyan, yellow, magenta, and black)
GRAPHICSVector Using GRAPHICS • Art is created by curves using a mathematic formula • Created in a drawing and painting program like Illustrator, Freehand, or Corel Draw • Save as an EPS (Encapsulated PostScript) file • Can be enlarged without “jaggies”
GRAPHICSVector to Raster and Back Using GRAPHICS • Open a vector file in Quark, Illustrator or Powerpoint and it stays a vector file • Open a vector file in Photoshop, it becomes bitmapped or rasterized.
GRAPHICSPhotos Using GRAPHICS • Photos are bitmapped/raster images • Scan them at the finished size • The higher the resolution, the better the quality, but the output device determines the dpi • Monitor = 72 dpi • Laser printer = 300-600 dpi • Image setter = 1200 - 2450 dpi
GRAPHICSScanning Tips Using GRAPHICS Type of Graphic: On Screen/Web Print Enlarging Photo Scan at: 72 - 100 dpi 200 - 300 dpi Maximum File Format: JPEG TIFF TIFF • Remember: Higher resolution = larger files • 4”x6” b&w 8 bits 300 dpi 2.2. MB • 4”x6” color 24 bit 73 dpi 360K • 4”x6” color 24 bit 300 dpi 6.5 MB • 8”x10” color 24 bit 600 dpi 84.4 MB
GRAPHICSMore Scanning Tips Using GRAPHICS • Scan at the level of the image • If an image was created at 300 dpi, scan it at 300 dpi • Scanning a 300 dpi at 600 dpi pulls forward imperfections • Enlarging Raster Images Scanning Formula: (final width/width of original image) x final ppi = scan ppi example: (8 inches/4 inches) x 300 ppi = 600 ppi
GRAPHICSSaving Graphics for WEB Using GRAPHICS • GIF (Graphics Interchange Format) • Good for sharp lines, but large files • JPEG (Joint Photographic Exports Group) • Excellent for reducing large images into small files • PNG (Portable Network Graphics) • Free alternative to GIF, becoming more widely used • Avoid BMP (art, wmp and pict)
GRAPHICSSaving Graphics for Print Using GRAPHICS • TIFF (Tagged Image File Format) • Best choice and most common • Works on both Mac and PC • Can be large files • Industry standard • EPS (Encapsulated Post Script) • Includes the PostScript instructions • Avoid if saving publication as an EPS document
GRAPHIC ResourcesSome Pay Sites Using GRAPHICS • jupiterimages.com • photodisc.com • corbis.com • arttoday.com • istockphoto.com • fotosearch.com • fotolia.com
GRAPHIC ResourcesSome Free Sites Using GRAPHICS • thefreesite.com • iconbazaar.com • fontface.com • microsoft.com/clipgallerylive • artvex.com