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SPA BUSINESS 2013-2014. SPAS IN 2013. SPA OPENINGS IN 2013 January Iberotel Aquamarine & Iberotel Palace April Jaz Mirabel & Jaz Almaza July Madinat Coraya August Early closing of Almaza due to crisis. SPAS IN 2013. PROFIT ANALYSIS. January - March: Aquamarine Palace.
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SPA BUSINESS 2013-2014
SPAS IN 2013 • SPA OPENINGS IN 2013 • January Iberotel Aquamarine & Iberotel Palace • April Jaz Mirabel & Jaz Almaza • July Madinat Coraya • August Early closing of Almaza due to crisis
SPAS IN 2013 PROFIT ANALYSIS January - March: Aquamarine Palace April - June: Aquamarine Palace Mirabel Almaza July - August: Aquamarine Palace Mirabel Almaza Coraya September till today: Aquamarine Palace Mirabel Coraya
SPAS IN 2013 Spa Profits in July: 2012 VS 2013 PROFIT ANALYSIS
SPAS IN 2013 PROFIT ANALYSIS Iberotel Palace
SPAS IN 2013 QUALITY CHANGES
SPAS IN 2013 INTERESTING STATS 5 Locations 10 spa centers 53 treatment rooms 81 treatment beds
SPAS IN 2013 INTERESTING STATS Therapists: 43average monthly number
SPAS IN 2013 INTERESTING STATS Each therapists was making 5.1 treatments per day.
SPAS IN 2013 INTERESTING STATS 55’407 Spa Treatments
SPAS IN 2013 INTERESTING STATS 18.2 M Total Spa Revenue
SPAS IN 2013 INTERESTING STATS Revenue per therapist per month: 54k LE Revenue per room per month: 70k LE Revenue per treatment: 330 LE ($47)
SPAS IN 2013 INTERESTING STATS SPA TRAININGS Total 2’350 training hours given in 2013 or 4.5 hours per therapist per month
SPAS IN 2014 SPA DEVELOPMENT IN 2014
SPAS IN 2014 More spas are coming under our management: Iberotel Club Fanara & Residence 1st of April Makadi Spa 1st of October
SPAS IN 2014 FINALLY OUR OWN SPA BRAND!
SPAS IN 2014 BRAND IDENTITY SPA BRAND IDENTITIY SIGNAGES UNIFORMS BRAND DEVELOPMENT TOWELS / SHEETS PRINTINGS / STATIONARY SIGNATURE ELEMENTS MARKETING PLAN
Your way to relaxation SPAS IN 2014 BRAND IDENTITY SIGNAGES Spa Entrance Signs Spa Signposts Stickers for windows and glass doors
SPAS IN 2014 BRAND IDENTITY MIVIDASPA UNIFORMS Spa Supervisor Spa Therapist Man Spa Attendant Spa Therapist Woman
SPAS IN 2014 BRAND IDENTITY MIVIDASPA TOWELS / SHEETS Large Spa Bath Towel 200 x 100 cm Hand Towel 50 x 70 cm Hand Towel 30 x 30 cm Bed Sheet 120 x 200 cm
SPAS IN 2014 BRAND IDENTITY MIVIDASPA TOWELS / SHEETS Decorative Massage Bed Draping 120 x 60 cm
SPAS IN 2014 Alex Gudenko Spa Director BRAND IDENTITY MIVIDASPA PRINTINGS AND STATIONARY Spa Brochures Guest comment books Letterheads Paper Bags Gift Vouchers Business Cards
SPAS IN 2014 BRAND IDENTITY MIVIDASPA SIGNATURE ELEMENTS SIGNATURE SPA TREATMENT! SIGNATURE SMELLS SIGNATURE STANDARDS SIGNATURE STEP IN EVERY TREATMENT BRANDED BOUTIQUE ITEMS ON SALE SIGNATURE MUSIC
SPAS IN 2014 CONCLUSION