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Bad Ass Q&A - stop undermining your presentation

This deck is built for entrepreneurs who want help with their presentation Q&A skills.

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Bad Ass Q&A - stop undermining your presentation

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  1. stop undermining your great presentation BAD-ASS Q&A

  2. your presentation material and delivery are obviously important

  3. but it is in Q&A where the rubber really hits the road

  4. where I really decide if I trust you

  5. so, if you handle Q&A poorly

  6. all your effort on the deck will have been for naught

  7. because you'll have lost the room

  8. most entrepreneurs should spend just as much time on Q&A prep as they do on presentation prep

  9. but they don't

  10. so to make sure you're not one of the unprepared bozos

  11. here are 14 practical things you should do for Q&A

  12. ONE stay on message

  13. Q&A is not something separate from the presentation

  14. you are answering questions for the same reason you presented

  15. to influence your audience

  16. to make them think something

  17. to make them feel something

  18. to make them do something

  19. so the objectives of Q&A are the same as they were for the slide deck

  20. you’ve got marketing messages to push

  21. so push them

  22. even if that means taking a question

  23. giving a complete answer

  24. and

  25. pivoting from there to one of your messages

  26. most importantly

  27. don’t allow a single, aggressive member of the audience to take you down a line of questioning that drives you off message

  28. pivot

  29. pivot politely

  30. but pivot all the same

  31. TWO predict the questions

  32. good presenters

  33. are good

  34. because they prepare and practice

  35. the same is true with Q&A

  36. the best way to predict what questions will come out during Q&A

  37. is to do Q&A 4-5 times in advance

  38. with friends, family, and strangers

  39. and prepare answers to the 10 most common question themes that come up

  40. in addition

  41. remember we just talked about the importance of messaging

  42. so, in addition to preparing answers to the top 10 questions

  43. prepare pivots

  44. from the most common topics back to your marketing messages

  45. so you have scripted, memorized transitions

  46. THREE paraphrase before answering

  47. while, you don’t want to be monotonous

  48. good audience handlers paraphrase questions before answering

  49. this makes the questioner feel listened to

  50. it also ensures that you really do understand the question

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