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Advertorial Guidelines

Advertorial Guidelines. Please note that our layout has many fixed elements therefore only slight formatting is possible, and our content management system does not allow tracking pixels to be implemented for the page nor for the images.

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Advertorial Guidelines

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  1. Advertorial Guidelines • Please note that our layout has many fixed elements therefore only slight formatting is possible, and our content management system does not allow tracking pixels to be implemented for the page nor for the images. • Assets must be supplied at least 5 working days before the article is due to go live. Please send all assets to the below email addresses. • Sam.carrington@itv.com • James.broad@itv.com • Attqiue.rehman@itv.com • Full Advertorial Guide: • Content of advertorials: • Title text – Max 40 Characters with spaces • Intro text – Max 80 Characters with spaces • The whole content of the advertorial must be no more than 400 words in length • 640 x 360 pixel [widthxheight] still image, not clickable • NOTE… • Please do NOT use “us”/”we”/”our” in the content as they point back to ITV Breakfast and for legal reasons we will have to change the copy if you leave it in! • Article Images (width [pixel] x height [pixel]) • Please supply your images to the dimensions of 640 x 360 pixels. Our system will resize the images automatically to the appropriate sizes. • Text Links: • Up to 6 text links can be listed separated from the content at the top part. Links cannot be part of the content due to accessibility standards. Please see visual of advertorial example on the • next page. • Display • Leaderboard (728x90) and MPU (300x250) can takeover the advertorial, please confirm this • request with our sales team when booking the campaign.

  2. Advertorial Example

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