980 likes | 2.57k Views
Business Plan of a Pharmaceutical Factory . Palestine Corporation for pharmaceutical industry. Mission Statement. To improve continually our product and services to meet customer’s needs, allowing us to prosper as a business and to provide a reasonable return for our stockholders .
E N D
Mission Statement • To improve continually our product and services to meet customer’s needs, allowing us to prosper as a business and to provide a reasonable return for our stockholders.
Vision Statement • Expand the production volume to cover west bank and the Middle East countries and produce all types of medicines.
Goals and Objectives • Long-term: To become an international corporation. • Medium: To improve quality and serviceability. • Short-term:accepted price with fair quality.
Market Summary • Current Situation • The competition is confined locally between five companies
Market Summary • Demand
Market Summary • Supply
Market Strategy Product • Flagyne • Acamol • Aspirin Place Bait-Hanoun on the eastern way because of: • Availability of water, electrical, and communications networks. • Far from population. • Easy accessibility and transportation • Low land cost. • The possibility of future expansion
Market Strategy Price The suitable pricing system is price per strip or price per batch. Promotion • Sales Representatives • The distribution of free samples of the product to pharmacies and hospitals. • Using many types of advertisement such as “TV, Radio, billboard “
Business Concept Raw Material • Active ingredient • Inactive ingredient. • Additives (Corn starch ,water , fillers “diluents” ) • Binding ,Flavor, coloring agents • Lubricant (hydrogenated vegetable oil, stearic acid)
Business Concept Manufacturing Processes
Business Concept Quality Control • All machinery is sterilized before beginning the production process to ensure that the product is not contaminated • Performing periodic checks ( Humidity , Thickness ,Hardness, disintegration test and physical inspection) .
Business Concept Machines Digital Weighing balance Miller Tray dryer Mixer Granulator
Business Concept Machines (cont.) Blender Tablet press Coating Blistering Packaging
Resource Requirements Equipment Personnel • Two manual forklifts • Electric Generator, 3-phase transformer, Filters, Electric Forklift. • Machines • Three cars • Manger , Accountant , Secretary , Stockkeeper , Technician, Industrialengineer , Chemicalengineer , Productionengineer , Pharmacist, Cleaners and Two Guarder
Financial Plan Capital Investment
Financial Plan Expenses
Financial Plan Revenues
Financial Plan Summary of Calculations
Recommendations • Support the medical sector in Palestine. • Produce all types of medicines. • Subcontracting with foreigner experts. • Expand the production rate to cover Palestine demand.