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A Business Plan

A Business Plan. People. Idea. Market Research. Contents Business Plan. Finance. Marketing. Production. Idea. This is obvious but there needs to be a starting point. NEEDS TO BE PRACTICAL. People. Who are they Experience. Persuade people to invest. More likely to invest if

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A Business Plan

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  1. A Business Plan

  2. People Idea Market Research Contents Business Plan Finance Marketing Production

  3. Idea This is obvious but there needs to be a starting point. NEEDS TO BE PRACTICAL

  4. People • Who are they • Experience Persuade people to invest More likely to invest if experience

  5. Market Research • To back up idea need research to show customers interested Show results, to show Customers will use If not interested, New idea needed

  6. Marketing • Decide how product / service marketed Place Location and how reach customer, reasons given Detail of product – ranges, specialise Product Promotion How business advertised, sales promotions Price Prices charged – pricing strategies

  7. Contents Production • How product is made • Quality control • Guarantees offered IMPORTANT New business not Sure on quality Persuade customers to buy

  8. Finance • Cost of setting up the business included • Where finance will come from Labour Premises Advertising Raw materials Bills Equipment Savings Bank

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