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Negotiating School Vending Contracts To Maximize Healthy Options and School Revenue. The Fayette County Public School (FCPS) Vending Story. FCPS Vending Contract. Exclusivity money ↑: $500,000 → $900,000 Healthy beverage offerings ↑: 21% → 72% Healthy beverages $1.00/sodas $1.25
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Negotiating School Vending Contracts To Maximize Healthy Options and School Revenue
FCPS Vending Contract • Exclusivity money ↑: $500,000 → $900,000 • Healthy beverage offerings ↑: 21% → 72% • Healthy beverages $1.00/sodas $1.25 • Donated product: 50% healthy beverages • Machine Facades: Exercise images
FCPS Snack Contract • Healthier snacks ↑: 1% → 40% • Healthier snacks: no more than 6 grams fat/serving (excluding nuts and seeds), no more than 40% sugar by weight • Commission on snack sales ↑: 0 → 9%
5 Keys To Success • Get the facts • Identify school vending decision makers • Smart Contract Negotiations • Market Healthy Products • Monitor
Get the Facts • Vending survey • BMI data • Contract status
Identify school vending decision makersand develop positive, supportive relationships with them.
Seek first to understand • Provide facts / tools / examples • Do leg work
Speak the language • Credible • Factual • Non-emotional • Persistent
Market to Students • Focus groups • Advisory committee • School announcements • School newspaper • Classroom commercials • Health classes • Posters
Monitor • Machines • Sales • Contract