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ETP National Platforms Rome, 14-04-2007. The Food & Nutrition Delta: Origin of the species Kees de Gooijer, CEO Food & Nutrition delta. Driver #1: the Economy. 42 billion € revenues in Agrofood sector, Which is 25% of the total industry, or 10% of Gross National Product.
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ETP National PlatformsRome, 14-04-2007 • The Food & Nutrition Delta: • Origin of the species • Kees de Gooijer, CEO Food & Nutrition delta ETP National Platforms, Rome
Driver #1: the Economy • 42 billion € revenues in Agrofood sector, • Which is 25% of the total industry, or • 10% of Gross National Product. • 600.000 fulltime jobs, • excluding: Metalindustry: 3 billion €; • Packaging industry. ETP National Platforms, Rome
Driver #2: Health • Many chronic diseases are food-related • Coronary • Cancer • COPD (w.o. astma/allergy) • Limbs • Obesity • € 2.3 billion • € 0.4 billion • € 0.6 billion • € 1.0 billion • € 0.5 billion VWS okt-2003 ETP National Platforms, Rome
Obesity.. ETP National Platforms, Rome
Aim: NL is a leading F&N innovation region in Europe: the Dutch food industry has a strong, sustainable competitive edge world-wide Business growth for F&N is at least 1.225 M€, power of the Dutch Industrial / Technological Infrastructure and capacity for Innovations has been enforced Phase 1: the pre-competitive research agenda (TIFN) Phase 2: Join forces for joint development & implementation The Programme F&N Delta Yep, this is where the SME’s come in! ETP National Platforms, Rome
Consumer Behaviour/ Communication Quality of life for the Elderly Avoidanceof chronicdiseases Food &Structure Food &Safety Nutrition& Health Kids Health Sense of well-being Body shape Resistance Greatcon- venience Greattexture Great taste Feel totally secure aboutfood Best behaviour for ownwell-being Socialinteraction The building of phase 1: A) Start with consumer needs ETP National Platforms, Rome
Main needs Indication market size Quality of life for the Elderly World market Above 1 billion and growing Industry Scientists WCFS Progr. Dir. Underlying needs Maintain mental performance Avoid fractures Avoid sleep disturbances Maintain muscle function Avoid sensory loss Scientific targets Optimised fatty acidcomposition Functional targets Increase sero-tonergic activity Prevent cognitive decline Personalised diet composition Research programme Regulate inflammation Improve mood Anti-oxidative networking ......... ............ The building of p1: B) Link with business opportunities ETP National Platforms, Rome
Health: so what? • Healthy Choice Clover • I Choose Aware • Less fat cheese 123 Sells better than unlabeled from 2005 to 2006 plus 30% ETP National Platforms, Rome
Phase 1 partners • Closed partnership • Programmes • Threshold • Unilever • DSM • Campina • Frieslandfoods • CSM • Vion group • Wageningen UR (2) • University of Maastricht • TNO • (Nizo) ETP National Platforms, Rome
Food SME Multi- natio- nal Food SME Machine- builder Diag- nostical company New ideas, new combinations ……… TNO Poly- technics NIZO A&F Who’s in charge? • Joint creation of novel business cases, directly supported by the knowledge & technology chain “Noaberschap” With regional alignment & embedding Met Interregio, Eureka, en andere programma’s Met EVD activiteiten With the ETP Food for Life in Europe Pre-competitive research (WCFS+) Development Programme Communication, Training & Technology- Transfer ETP National Platforms, Rome
The Programme: 2 lines of work • 1. Market driven innovation • A. Effective knowledge transfer in FND • B. Stimulate application of know-how in nice projects • C. Technostarters • D. Utilisation of Facilities • E. Match other (inter)national initiatives • 2. Invest in competence-development • F. Inventory of knowledge workers • G. Strengthen mobility and flexibility of knowledge workers • H. Develop masterclass business generation & renewal ETP National Platforms, Rome
The Programme: 6 themes • 1. Food & Health • 2. Sensory & structure • 3. Bioingredients & functionality • 4. Consumer behavior • 5. Safety & preservation • 6. Adjacent technology for Food & Nutrition • In main theme government: Sustainability • ETP: the same, plus: • 7. Sustainable production • 8. Chain security ETP National Platforms, Rome
Makelen Zelf Idee toets Haalbaar? Innovatie Voucher Hbh studie Innov.project Each theme has a Innovation Broker Groene Genetica Aquamarijn HAS Den Bosch Resato U Twente TU Delft Friesland Foods WUR TI Pharma WCFS TNO ETP National Platforms, Rome
The Programme • Started at september 13. • Budget of 63,5 million € (phase 2), 60 million € (Phase 1) • With extra’s & all co-financing, 300 M€. • Phase 1: 2006-2009 (from 1-1-7 called TIFN) • Phase 2: 2006-2010 (now called FND) ETP National Platforms, Rome
Labour market Food & Nutrition in international context: shortage of people is european… FINS ZUIVELPROJECT : MILK WORKS Bij Finse MBO- en HBO-zuivelopleiding in Hämeenlinna in jaren 90 ook sterk teruglopende instroom. Zuivelbedrijfsleven maakte zich hierover grote zorgen Raad van Bestuur van Valio (80% van de melk) nam initiatief voor vergroting instroom Zuivelbedrijfsleven en zuivelopleidingsinstituut starten Scientist shortage threatens UK researchBy Chris Mercer 14/08/2006 - Britain is failing to recruit enough world-class scientists because the country’s education system is not up to the job, the UK’s Confederation of British Industry has warned. Food science for all 21/08/2006 - Food scientists are becoming a rare species in Britain, and things won't change unless schools and food firms start telling young people there is more to food than a supermarket depot. Nowhere is this problem more apparent than in the food industry. ETP National Platforms, Rome
Thank you for your attention! • Read more on www.foodnutritiondelta.nl • (in Dutch, I’m afraid…) ETP National Platforms, Rome