Welcome to the New CELLULAR CITY “Your Mobile Technology Store” Franchise Concept

1. Welcome to the New CELLULAR CITY “Your Mobile Technology Store” Franchise Concept

3. Vision • Cellular City is a profitable communication business that will fill every major city and first class municipality in the Philippines. • As a franchise business, Cellular City will be a preferred investment because of its franchise system that allows people to work with trusted friends or family in building the business even while they work abroad or live in other place through online access to business operation and franchise support, consequently, providing more employment and business opportunities to young ambitious Filipinos. • Cellular City will be instrumental in helping Overseas Filipino Workers establish a stable business in the Philippines while they have opportunities abroad and in preparation for their home coming.

4. Mission • To provide quality products and reliable, faster, and safer services to the people we serve in a more friendly and affordable way. • To provide our Franchisees and employees the support structure and tools to effectively manage the business frontline in a way that gives them the information they need to make good business decisions that improve Cellular City business and employment opportunities. • To continuously provide more value added products and services in addition to the stream of revenue generating activities already in placed in order to maximize profit potential. • To facilitate marketing programs that penetrate targeted markets effectively and constantly enhance Cellular City brand in order to maximize market potential.

5. Company Summary • Company was founded in 1998. • Currently has 35 outlets operating in Luzon, Visayas, and Mindanao located in malls and supermarkets like SM. • Board of Directors are three Filipinos and two Americans. All are successful business people. • Started franchising in 2002. • Has built an online franchise support system.

6. Products • All brands of Cellphone Units. • Electronic Load & Prepaid Call and Internet Cards. • SIM packs and Retailer SIM. • Cellphone Accessories, Batteries, & Chargers. • Cellphone Insurance (a partnership with Standard Insurance Corporation). • Other digital products such as MP3/MP4, USB flash drives, memory cards, Bluetooth, etc.

7. Services • Repairs of damaged cellphone units. • Unlocking • Virus Cleaning & Anti-Virus Installation. • Installation of Applications & Games. • Photo print from Camera Phones. • File back-up & CD burning. • File Restore.

8. Franchise Support • Cellular City Online MIS • Electronic Help Guide and Operations Manual • Technical & Business Support • Centralized Commissary • Manpower support in cases of emergency • Informative Website • On-going Research and Development

9. The CC Online Management Information System (MIS) • Shows what time employees arrive and leave from work, calculates employee commission, prepares payroll, • Provides information on who is performing among the personnel and who is not. • Provides information on what specific training a personnel need to perform better. • Captures every procedure performed, which prevents employees from doing fishy transactions. • Keeps the business on track of customer commitments. • Provides instant report on sales, inventory level, and gross profits. • Monitors inventory in and out. • Provides cost estimate of every repair service. • Allows CC franchisees to share product and service warranty to each other.

10. Electronic Help Guide and Operations Manual Customers generally need 3 information: • What is the problem with my phone? • How much would it cost me to get it fixed? • How long will I wait to get my phone back? If you are not a technician, it is impossible for you to answer these questions. At Cellular City, you can answer these questions simply by clicking the HELP menu! Vast information is stored electronically in the system with video clips showing how procedures are done!

11. Electronic Help Guide

12. Technical & Business Support • A call agent will answer your call when you need business and technical help or when your technicians need help in applying complex repair procedures. • Virus infected computers can also be treated via VNC, which is a remote access of computer through the internet. This means that a computer in Cebu can be fixed in Manila without our people actually going to Cebu. • Simple computing tutorials can also be done through VNC technology.

13. Centralized Commissary • The central commissary provides bulk buying opportunities and brings product costs to a very competitive level. • The central commissary also ensures quality of products. • The central commissary also assists in inventory management & control.

14. Manpower Support in cases of Emergency • A personnel can be dispatched to temporarily replace a sick employee, AWOL, or terminated employee until a permanent replacement is found. (applies within Metro Manila and Cebu for now)

15. Informative Website • Contains a lot of information about product costs, marketing materials, flash files, system upgrades, latest products, and promotions. • Allows a customer to access information or updates about his phone under repair as well as new products and company promotions. • Allows a customer to convey to management any frontline concern, which provides the entire network an opportunity to improve. • Provides real time information about employee commission and his/her performance as well as the overall business performance.

16. On-going Research & Development • Franchisor is committed to provide more value added products & services in addition to the stream of revenue generating activities already in placed in order to maximize profit potential. • More products & repair services of other digital products are coming (ex. Repair of laptop computers).

17. Franchise Support • Cellular City Online MIS • Electronic Help Guide and Operations Manual • Technical & Business Support • Centralized Commissary • Manpower support in cases of emergency • Informative Website • On-going Research & Development

18. Franchise Packages • Kiosk Franchise (6 square meters) • Medium size Franchise outside malls (15–25 square meters) • Medium size Franchise inside malls (15-25 square meters) • Large size Franchise inside malls (30 to 50 square meters)

20. Franchise Package For a kiosk franchise inside malls: • Franchise Fee is 150,000 pesos. • Set-up cost is 300,000 pesos. • Complete Physical Store Structure • Repair Equipment & Computer • Repair Software • Initial Inventory worth 100k to 150k pesos • Business Registration • Telephone & DSL installation • Grand Launching • A total investment of 450k to 500k pesos

21. Franchise Package For a medium size franchise outside malls: • Franchise Fee is 200,000 pesos. • Set-up cost is 450,000 pesos. • Complete Physical Store Structure • Repair Equipment & 2 Computers • Repair Software • Initial Inventory worth 200k to 250k pesos • Business Registration • Telephone & DSL installation • Grand Launching • A total investment of 650k to 700k pesos

22. Franchise Package For a medium size franchise inside malls: • Franchise Fee is 250,000 pesos. • Set-up cost is 500,000 pesos. • Complete Physical Store Structure • Repair Equipment & 2 Computers • Repair Software • Initial Inventory worth 250k to 350k pesos • Business Registration • Telephone & DSL installation • Construction Bond • Grand Launching • A total investment of 750k to 900k pesos

24. Franchise Package For a Large size franchise inside malls: • Franchise Fee is 350,000 pesos. • Set-up cost is 1 million pesos. • Complete Physical Store Structure • Repair Equipment & Computers • Repair Software (complete unlocking tools) • Initial Inventory worth 400k to 500k pesos • Business Registration • Telephone & DSL installation • Construction Bond • Contingency Fund • Grand Launching • A total investment of 1.3 to 1.5 million pesos

25. Pre & Post Launching Assistance • Site Selection Assistance • Assistance in conducting Market Study • Architectural and Construction Assistance • Franchisee and initial frontline staff training • Grand Launching Assistance • On-going technical training • On site visit by Franchise representative • Post launching marketing assistance

26. More Franchise Benefits • Business can be managed anytime and anywhere via the internet through online management information system. • System is capable for multi-unit operation. • Good chances of getting more funds from family abroad to finance the business by sharing access to the online management system. • Franchisor arranges for a credit card facility. • Regular Business Review Meetings.

27. Business Economics • Break-even is less than one (1) month. Meaning, profit is already made within the first month of operation. • ROI is 80% to 100% or 12-15 months. • Franchise term is 5 years, renewable.

28. To OWN a Cellular City Franchise • Send a Letter of Intent • Fill-out a Franchise Application & Pre-qualification Form • Recommend, at least, 3 locations for approval. • Send or fax documents to: Office of the FRANCHISE DIRECTOR Cellular City Franchise Systems 112 JP Complex, Sangi, Lapu-Lapu City, Cebu, Philippines Telefax: 032-4951933 • You may email at: ccfranchise@yahoo.com

29. Decide now to be part of a fast growing organization of Filipino Entrepreneurs sharing Global Opportunities! Send your Letter of Intent Now! Click to go back to franchise section