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Cisco Wide Area Application Services (WAAS) 教战手册

Cisco Wide Area Application Services (WAAS) 教战手册. DC China 杨大珩. 目录 . 1. WAAS 基本情况介绍 2. WAAS 主要技术卖点 3. WAAS 销售技巧 4. 竞争对手简介 5. 如何选择合适的 WAAS 产品. 什么是 WAAS 以及 WAAS 带给用户的好处. 什么是 WAAS : 思科广域应用服务 (WAAS) 是一个功能强大的新一代广域网技术,部署在广域网络的两端,为应用提供加速,节省带宽资源,为用户的 IT 整合战略服务,是 Cisco 数据中心战略的重要环节。

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Cisco Wide Area Application Services (WAAS) 教战手册

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  1. Cisco Wide Area Application Services (WAAS)教战手册 DC China 杨大珩

  2. 目录 1. WAAS基本情况介绍 2. WAAS主要技术卖点 3. WAAS销售技巧 4. 竞争对手简介 5. 如何选择合适的WAAS产品

  3. 什么是WAAS以及WAAS带给用户的好处 • 什么是WAAS: 思科广域应用服务 (WAAS)是一个功能强大的新一代广域网技术,部署在广域网络的两端,为应用提供加速,节省带宽资源,为用户的IT整合战略服务,是Cisco数据中心战略的重要环节。 • WAAS给用户广域网带来的好处: WAAS帮助用户节省广域网带宽,降低带宽成本 提升广域网络效率,提升应用的响应时间和部署速度

  4. Cisco WAAS产品线介绍 数据中心平台 WAE-7371 分支机构和移动客户平台 WAE-7341 UCS:vWAAS WAE-674 WAVE-574 WAAS Express为IOS版本软件 运行在ISR G2上 WAVE-474 SRE-900 New NME-522 IOS:WAAS Express NME模块为ISR上的模块 WAVE-274 SRE-700 WAAS on SRE为ISR G2上的模块 New NME-502 NME-302 vWAAS运行在UCS上,尚未正式发布 Cisco WAAS Mobile WAAS Mobile适合个人用户 Medium Branch Large Branch Large Branch / Small Data Center Data Center & Campus Mobile User Small Branch

  5. Cisco WAAS 广域网优化方案网络拓扑 Service Provider –Virtual Private Cloud vWAASWAE WAASvCM WAASExpress Branch Office vPATH Nexus1000v VSM FCSAN WAASAppliance WAN Branch Office Data Center WAASAppliances WAASServiceModule Internet Branch Office WAAS Mobile Server WAAS VPN WAASAppliance Domestic Mobile User WAAS Mobile SoftwareOver VPN WAAS Mobile Server International Mobile User Regional Office VPN

  6. 灵活简便的WAAS mobile软件解决方案 Data Center Cisco WAAS Mobile Server Data Center Cisco WAAS Mobile Server Intranet App Servers & Storage App Servers & Storage Remote Access VPN Mobile users connect through VPN aggregation point to multiple Cisco WAAS Mobile Servers Small Office Internet Cisco WAAS Mobile Clients Cisco WAAS Mobile Client Workers in small offices may connect to multiple Cisco WAAS Mobile Servers Simultaneously accelerate traffic to applications hosted in multiple data centers

  7. WAAS对用户带来的好处 Focus of WAN Optimization Today Cisco WAAS Cisco WAAS Branch Users WAN Data Center Mobile Users IT基础构架整合 广域网优化 加快应用的响应速度 • 在确保最终用户良好体验的情况下,帮助用户进行IT基础构架的整合 • 对分支机构的服务提供虚拟化方案 • 节省带宽 • 增强广域网的弹性,大大减少应用对带宽的刚性需求 • 提高用户的效率 • 加快远程用户和移动用户的应用访问能力 • 提高灾难备份的效率

  8. WAAS对不同应用的加速效果 Category Applications 2X 5X 10X 25X 50X 100X+ CIFSNFS File Sharing 2-20X Avg >100X Peak Microsoft ExchangeLotus Notes Internet Mail Email 2-10X Avg 50X Peak Web andCollaboration HTTPWebDAVFTPMicrosoft Sharepoint 2-10X Avg 100X Peak Microsoft SMSAltirisHP Radia Software Distribution 2-20X Avg >100X Peak EnterpriseApplications Oracle, Siebel, SAP CRM ERP 2-8X Avg 20X Peak BackupApplications Microsoft NTBackupLegato NetworkerVeritas NetbackupCommVault Galaxy 2-10X Avg 50X Peak Data Replication EMC SRDF/AEMC IP ReplicatorNetAppSnapMirrorData DomainDouble-TakeVeritasVol Replicator 2-10X Avg 50X Peak SaaSApplications Cisco WEBEX 2-8X Avg 20X Peak

  9. 目录 • 1. WAAS基本情况介绍 • 2. WAAS主要技术卖点 • 3. WAAS销售技巧 • 4. 竞争对手简介 • 5. 如何选择合适的WAAS产品

  10. WAAS的关键卖点:解决IT部门不同决策者的问题 应用部门,IT构架师,IT主管 我的分支机构和远程接入用户抱怨访问数据中心应用的速度太慢 应用部门在增加新的应用的时候不需要不断增加带宽 网络部门 服务器部门,数据中心运维部门 维护分支机构服务器和应用的成本太高,我如何才能更好地对他们进行整合和虚拟化改造?

  11. WAAS 主要卖点 WAASWAAS Mobile WAAS express vWAAS 增强型文件级协议优化 vWAAS与UCS完美集成,提高用户虚拟化体验 串行Inline 集群技术 Windows Server on WAAS Advances WAAS Express与IOS的完美集成 WAAS 与ISR G2 SRE模块的集成 vWAAS将成为UCS上虚拟化的应用 串行inline的方式可以用于数据中心的高可靠性部署 可以在WAAS上运行Windows,实现分支机构的虚拟化 ISR G2只需要配备2.5G DRAM,就可以运行WAAS express 大大提高基于文件级应用的性能 打击中低端路由器竞争对手的最好武器

  12. 文件应用优化 WAN • 将远端的文件缓存在本地,实现服务器的快速集中 1. Window 文件服务器加速 2. FTP服务器加速 3. 邮件服务器加速 4. 软件分发,病毒库,系统补丁集中更新 5. ERP, CRM等关键系统加速 FILE.DOC CACHE Files

  13. WEB应用优化加速远端用户访问web应用,减少带宽消耗,提升响应速度WEB应用优化加速远端用户访问web应用,减少带宽消耗,提升响应速度 Data Center Branch Office WAN First Pass: Learning 1 GET logo.gif 2 Expiry time cached by WAAS 3 200 OK Etag: version1Expires: 1 day Subsequent Requests: Serviced Locally 4 GET logo.gif Metadata Cache Hit! 5 WAN RTT Savings for subsequent requests Improved Application Response Timeacross all clients Browser Reload/Refresh 304 Not-ModifiedEtag: version1 Local Response:Freshness Info

  14. 流媒体应用优化企业内部培训系统的多路直播需要大量带宽流媒体应用优化企业内部培训系统的多路直播需要大量带宽 BRANCH OFFICE DATA CENTER 2 Click on published URL to get live stream Web Portal List of scheduled live streaming events 4 Windows Media RTSP unicast streams Microsoft Windows Media Server (WMS) 3 Opens Windows Media Player Encoder 1 Uncompressed Video WAN Bottleneck  Redundant streams issued for the same source!  Overloaded streaming servers BRANCH OFFICE BRANCH OFFICE

  15. 流媒体应用优化WAAS把多路直播转换成单播,减少带宽消耗流媒体应用优化WAAS把多路直播转换成单播,减少带宽消耗 BRANCH OFFICE DATA CENTER 2 Click on published URL to get live stream Web Portal List of scheduled live streaming events Microsoft Windows Media Server (WMS) 3 Opens Windows Media Player Encoder 1 Uncompressed Video WAN WAAS WAAS WAAS WAAS BRANCH OFFICE BRANCH OFFICE  Only one stream per remote site  auto-detect RTSP connections (no configuration required) Note: Separate WAAS license for Windows Media Live Streaming required per contract w/Microsoft

  16. Bandwidth Savings Fewer Roundtrips LAN-LikeThroughput WAN No WAAS 提升存储网络的备份效率,降低带宽消耗WAAS加速前后对带宽消耗的比较 WAAS enabled with Replication Accelerator Mode

  17. WAAS和ISR的整合帮助大家赢取 ISR and ISR G2项目 Cisco 3900Series Branch Refresh Target Profile Expanded Opportunity Differentiate Cisco routing value • ISR G2 differentiated with WAAS Bigger Payouts • Financial, Retail, Government, HealthCare • 25 or more branches • Average WAN connectivity fractional T1 or more • Branch refresh projects in consideration Control Visibility Optimization Expansion 5X 2. Drive preference for Cisco w/end-end solutions Cisco 2900Series

  18. 目录 • 1. WAAS基本情况介绍 • 2. WAAS主要技术卖点 • 3. WAAS销售技巧 • 4. 竞争对手简介 • 5. 如何选择合适的WAAS产品

  19. WAAS的目标客户:拥有广域网链路,并且提出下面需求的客户都是WAAS的潜在客户WAAS的目标客户:拥有广域网链路,并且提出下面需求的客户都是WAAS的潜在客户 1. 有要求将分支机构的应用部署整合到数据中心 2. 对广域网速度不满意,有扩充带宽要求的用户 3. 对灾备网络,存储备份速度不满意,要进行网络升级的用户 WAAS目标市场

  20. WAAS在Vertical行业中的情况 FSI 首选中小银行 目前已经在 民生,广大,广发,浦发等多个中型银行取得成功,有利于实现项目复制,并制造规模效应,同时有利于推进用户升级分支路由器 Public Sector 首选海关,税务,公检法 由于H3C等国内竞争对手不具备相关技术,所以对于有降低降低带宽成本意愿的用户来说,优势明显,目前已经在医药监察,公检法和税务部门取得若干成功案例 SP 主打企业自主应用和托管服务(主要是和ISR绑定)

  21. WAAS项目前期必要的准备工作 • 了解用户的整体网络拓扑 • 确认用户网络中防火墙的位置 • 确认用户是否使用了私有的加密方法 • 确认用户是否已经是ISR的用户 Chosen and deployed by 71% of Fortune 100

  22. WAAS打单技巧 • 了解用户的网络拓扑,在项目前期请ANS产品部门配合对用户网络进行评估 • 利用ISR/ISR G2的整合优势,让用户了解到WAAS与网络整合的必然趋势以及WAAS和数据中心的关系,淘汰单一方案的竞争对手 • 选择对WAAS有了解和投入的合作伙伴,确保实施成功,为WAAS扩容做好铺垫 • 每个ISR G2 项目中尽量都加入WAAS或者WAAS express方案,为全面赢得WAAS订单和路由器订单埋下伏笔 • 对于只买ISR G2的用户,将DRAM配置扩展为2.5G,为以后的WAAS express测试和销售做好铺垫 Chosen and deployed by 71% of Fortune 100

  23. 目录 • 1. WAAS基本情况介绍 • 2. WAAS主要技术卖点 • 3. WAAS销售技巧 • 4. 竞争对手简介 • 5. 如何选择合适的WAAS产品

  24. 广域网优化市场上WAAS难逢对手 市场主导品牌 1)三家厂商拥有接近90%的市场 2)技术上Cisco和Riverbed领先 3)Bluecoat主打单边加速 4)Cisco产品价格最低,性价比最高 用ISR的整合策略外加价格策略打击主要对手请大家牢记我们的价格优势

  25. 广域网优化市场上WAAS难逢对手 国内竞争主要是SANGFOR 价格很有竞争力,技术很差,主要提供文件级加速 混事为主,解决方案少见 用ISR的整合策略外加技术测试打击不成器的对手

  26. 目录 • 1. WAAS基本情况介绍 • 2. WAAS主要技术卖点 • 3. WAAS销售技巧 • 4. 竞争对手简介 • 5. 如何选择合适的WAAS产品

  27. Cisco WAAS Branch Platforms * Final recommendations requires a detailed sizing exercise that include application traffic mix, traffic characteristics, application load and other factors mentioned in the sizing guidelines.

  28. Cisco WAAS Express SizingRecommendations • WAAS Express requires maximum DRAM installed as indicated • Typical Interfaces – 3G, T1, E1, Multi T1s, Multi E1s, and Serial • Performance Testing Conducted with IOS FW, VPN (IPsec), NAT, and, QoS

  29. Cisco WAE FamilyData Center Platforms WAE-674Enterprise Appliance WAE-7341Enterprise Data Center Appliance WAE-7371Enterprise Data Center Appliance * Final recommendations requires a detailed sizing exercise that include application traffic mix, traffic characteristics, application load and other factors mentioned in the sizing guidelines.

  30. WAAS销售资源 • Cisco Internal Resources • WAAS CEC Page, Internal Web Site: http://wwwin.cisco.com/dss/adbu/waas/ • WAAS Technical Recourses: http://wwwin.cisco.com/dss/adbu/waas/techresse/ • Wiki (tech notes): http://zed.cisco.com/confluence/display/WAAS/WAASipedia • Public Resources • PDI Experts: http://www.cisco.com/go/pdihelpdesk • App Vendor Validated: www.cisco.com/go/optimizemyapp • Microsoft • Oracle E-Business, PeopleSoft, Siebel • SAP NetWeaver • WAAS 4.2 SVVP Validation http://www.windowsservercatalog.com/item.aspx?idItem=ca3cebd5-6d75-ad63-2d3d-0fe2ee39beda&bCatID=1521 • 中文CaseStudy:\\bej-filer01b\wg-d\dc_product_share\Published\4-ANS-ACE and WAAS\WAAS\Case Study • ANS PSS: Adam Lin(adamlin@cisco.com) • ANS PSE: Yang Daheng(dahyang@cisco.com)

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