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Welcome to the Participants!

Welcome to the Participants!. Zsolt Harsányi Vice-President of CLIMMAR Hungary. My professional career. Agricultural Mechanical Engineer 1 year at a state enterprise company as a service engineer At 1991 set an own business – AXIÁL Ltd. – as an entrepreneur

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Welcome to the Participants!

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  1. Welcome to the Participants! Zsolt Harsányi Vice-President of CLIMMAR Hungary

  2. My professional career Agricultural Mechanical Engineer 1 year at a state enterprise company as a service engineer At 1991 set an own business – AXIÁL Ltd. – as an entrepreneur Member of the MEGFOSZ’s presidency since 1998 Vice-president of CLIMMAR since 2002

  3. 1991-2011.

  4. Motto of AXIÁL Ltd. “Service is more importantthan profit,profit is not the goal,but the result of service.” (Henry Ford)

  5. OWNER: HARSÁNYI FAMILY

  6. Profile of AXIÁL Ltd. • Sale of agricultural and construction machines • Supplying spare parts for agricultural and construction machines • Repair of agricultural and construction machines

  7. Employee number of AXIÁL31. 08. 2011 15 premises 550 employees 320 pcsownvehicles 13 millionkms/year

  8. Fromonehand! 9 premises Completeness can be fullfilled only with us

  9. Subsidiaryin Hungary More than 200 pcsmachines! ANNUAL RENTAL AGREEMENT!

  10. Our Suppliers

  11. AXIAL’s total turnover of 1991-2010 Source by Axiál

  12. AXIÁL’s turnover in 2010 132,4 m€ Source by Axiál

  13. 50 LE< Tractor sales in Hungary related to westernbrandsin 2010 In Hungary: 519 pcs AXIÁL26 % 134 pcs Source: Dr. Nagy Béla SZIE, Gödöllő and by Axiál

  14. Harvester machine sales of Axial pcs In Hungary: 66 pcs 41% 27 pcs Source by Axiál

  15. Sale of agricultural telescopic loaders in Hungary in 2010 In Hungary: 110 pcs 44 pcs 40 % Source: Dr. Nagy Béla SZIE, Gödöllő and Axiál

  16. Construction department 2010 20% 40 % • PRODUCT RANGE ENLARGEMENT • STRENGTHEN OUR POSITION TARGET:

  17. Used machine situation of 2010 Turnover 16 m€ 76 % (729 pcs) domestic sales

  18. Sparepart sales in 2010 68 m€ Dominant market share! 21 451 partners!

  19. Serviceintheforeground Party of five Machine - Spareparts - Service - Financial Services – Machine rentals

  20. Our foreign subsidiaries SK A SLO HR RO YU OSIRON UA Szombathely

  21. Slovakia 1994. 6 premises 86 employees

  22. Romania 2003. 12 premises 83 emloyees

  23. Axiál in the agricultural production 2700 ha in Beled 10 300 kgs milk/2010/lactation/700 cows

  24. Axiál in the agricultural production 7000 ha and 2000 sows in Hódmezővásárhely 9 350 kgs milk/2010/lactation/1500 cows

  25. Market in Hungary

  26. Hungarian Agriculture 2,5 % GDP 4,5 million hectares plough-land 10 million inhabitants 170 000 employees in agriculture of this Gross branch average income in 2010: 21.000,- RUB Foreign trade balance of Hungarian agriculture: + 1-2 billion €/year Territorial financial aid: 170,- €/ha

  27. Hungarian sugar industry 1990 12 pcssugarworks400.000 t sugar/year/86.000 ha 2011 1 pc sugarworks100.000 t sugar/year/14.000 ha

  28. Hungarian agricultural machine investments in nominal values 1991-2010 Prognostic Source: Dr. Hajdú József FVM MGI, Gödöllő and by Axiál

  29. 50 LE< Tractor sales in Hungary related to western brands in 2000-2010 pcs + 1-2000 pcsBelarus/year Source: Dr. Nagy Béla SZIE, Gödöllő and by Axiál

  30. Harvester machine sales in Hungary1998-2010 Source: Dr. Nagy Béla SZIE, Gödöllő and by Axiál

  31. Agriculturalmachineorganizationsin Hungary MACHINE MANUFACTURING : MEGOSZ National Union of AgriculturalMachines MACHINE DISTRIBUTION:MEGFOSZ National Union of AgriculturalTools- and MachineDistributors

  32. MEGOSZ Type: labour civil organizationYear of formation: 1991Number of members : 22 businessesWebsite: www.mezogepgyartok.hu Officialpaper of the Union:

  33. MEGOSZ Aims of the organization: - professional representation of interests- Increasing the social judgement of research, development, manufacturing and distribution of agricultural machine branch in its all verticum - Harmonizing of interests

  34. MEGFOSZ The threebiggest businesses: Type: labour civil organizationYear of formation: 1999.Number of members: 65 businesses 2/3 parts of circulation

  35. Tractor statistics made by MEGFOSZ Itgivedbythemembers: - type of themachine - postalcode - HP

  36. Situation in Hungary • Supplyingmemberswithinformation • Exhibitonorganize • Lobby Ouraim is uppositioningof Hungarianagriculturalmachine service

  37. Wearelearningfrom CLIMMAR The nextannualcongress of CLIMMAR is inautumn

  38. Future of theagriculturalmotorization Increasing power

  39. Future of theagriculturalmotorization RTK – GPS

  40. Future of theagriculturalmotorization Engineemissionchange Future of themechanization:TIER 4 engine

  41. Future of theagriculturalmotorization SCR

  42. Future of theagriculturalmotorization Elektronics Tooperatetheadvancesintechnology

  43. Concentration The 5 biggestmanufacturergive90 %ofharvesters and 80 % of tractorsproducedinthe World

  44. Future of theagriculturalmotorization Itneedsmore and more educated operators and service

  45. What is CLIMMAR ? CLIMMAR is an internationalorganizationorganizingnationalassociationswhichareengagedinagriculturalmotorization

  46. Contacts with USA CLIMMAR was created in 1953 Irlande Allemagne Autriche Italie Belgique Luxembourg Danemark Pays Bas Espagne Portugal Finlande Royaume Uni France Suède Grèce Tchéquie Hongrie Suisse Source: Climmar Congress Beijing 2008 by Gilbert Daverdisse

  47. CLIMMAR The European association of Agriculture and Garden-Machinery Dealers and Service-companies: figures & ratios for average dealer and member 2007/08 Members Contact No Contact Source: Climmar CongressCracow 2010.Model D

  48. CLIMMAR OBJECTIVES • to make the profession known • to defend our interests • to inform the members • to quote the second-hand machines • to train the managers • to negociate with unions and management • to promote the dealerships • to let our messages be known • Involvement in training

  49. Market in Europe

  50. Source: Climmar CongressCracow 2010.Model D

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