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WHO YOU ARE IS WHAT YOU WERE WHEN ! Dr. Morris Massey. GENERATIONAL INTELLIGENCE. Each Generation Has it’s own PERSONALITY. Perceptions Reactions Actions Beliefs Reference Point. FIRST KNOW THE GROUND RULES. EACH GENERATION IS GREAT!. FOCUS ON STRENGTHS!.
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WHO YOU ARE IS WHAT YOU WERE WHEN!Dr. Morris Massey GENERATIONAL INTELLIGENCE Each Generation Has it’s own PERSONALITY Perceptions • Reactions • Actions • Beliefs • Reference Point
FIRST KNOW THE GROUND RULES EACH GENERATION IS GREAT! FOCUS ON STRENGTHS! • DON’T CRITICIZING • THIS IS JUST A TOOL • DON’T FOCUS ON THE WEAKNESSES • LOOK FOR THE COMMONALITIES • DON’T BOX ANYONE ELSE IN • NO FINGER POINTING • NO NUDGING! • LOOK AT HOW IT WORKS FOR YOU!
PEOPLE Roosevelt Bob Hope Marilyn Monroe Babe Ruth John Wayne THE TRADITIONAL GENERATION 1900-1945 The Loyal Generation
FRANKLIN DELANO ROOSEVELT “The individual freedom cannot exist without economic security and independence. People who are hungry and out of a job are the stuff of which dictatorships are made.”
PLACES WWI/WWI Pearl Harbor Normandy Iwo Jima Hiroshima Nagasaki Victory Gardens Dance Clubs Midway North or South Church pew Front Porch Swing Bay of Pigs Freedom Train “Loyal” “Self Sacrificing”
MAIN EVENTS New Government Safety Nets for Everything! Social Security Medicare The GI Bill FDOC Welfare A Radio in every house The Maxwell House Hour Waste Not, Want Not - Save for a Rainy Day!
HOW TO WORK WITH THEM Appreciate they are Loyal and Committed Recognize their patriotism and sacrifice Let them share their wisdom & experience Help them engage with technology Don’t expect a lot of change Appreciate their experience Use them to mentor the younger ones Don’t put them out to pasture Let them be a resource Recognize How Their Generation Influences: Expectations, Behaviors, Values Ideas, and Work
PEOPLE John F. Kennedy Martin Luther King Captain Kangaroo The Beetles Gloria Steinem Rosa Parks Elvis Barbara Streisand THE BABY BOOMERS 1946-1964 The “Me” Generation
PLACES The Suburbs Watergate Woodstock Planned Parenthood Hanoi Hilton Kent State Chappaquiddick The Boonies “Optimistic” Key Word
MAIN EVENTS The Civil Rights Movement! Creation of the PILL Drug, Sex The Television Rock and Roll Sit-Ins Love-Ins Woodstock The Draft Concerts Sexual Revolution Protests The Oil Embargo Vietnam War First Man on the Moon With Hard Work, We Could Do Anything Education Was a Right We Had
PEOPLE Bill Clinton Michael Dell Jim Bakker Jeff Bezos – Amazon Dennis Rodman Ferry Yang & Filo Michael Jordan Yahoo Jimmy Swagger Ayatollah Khomeini OJ Simpson Bill Gates Ayatollah Khomeini GENERATION “X” 1965-1988 The MTV Generation
HOW TO WORK WITH THEM • Join them in team-building • Understand their drive to succeed • Provide promotion opportunities • Assist them with work/life balance • Personally communicate with them • Help them to see where they’re going • Let them know how they have contributed and thank them. The “Me” Generation We Are Also the Self-Help Generation!
PLACES Munich Olympics Three Mile Island 1991 Desert Storm Jonestown Iran Holds 6 Hostages Sesame Street Oklahoma City Bombing “Skeptical” Key Word! “Show Me The Money!”
MAIN EVENTS The Divorce Rate Tripled – Latch Key Kids 1986 Shuttle Challenger MADD Club AIDS Berlin Wall Came Down Lennon Killed Fall of Cold War 1973 Energy Crisis 1979 Massive Lay Offs “Skeptical” Key Word Independent Prove it to me!
HOW TO WORK WITH THEM Understand their skepticism Provide flexibility for their schedule Know they aren’t impressed by title, stature, or position but EXPERTISE! Stay focused and to the point – use text They want to build a portable career Create a more casual work environment Allow them to find the answers Get Rid of the “Slacker” jargon! In 2004 the First Turned 40!
PEOPLE Prince William Ricky Martin Chelsea Clinton Leonardo DiCaprio Sammy Sosa Spice Girls Britney Kurt Cobain Millennial Generation – Gen Y 1980-2000 The Trophy Generation
Felicity Rosie Oprah Harry Potter Marilyn Manson Christina Aguilera Prince Harry Destiny’s Child
PLACES Chat Rooms School Shootings – Columbine Facebook Hanging Out at the Mall 90210 T.V. Show Dawson’s Creek T.V.
MAIN EVENTS Euro Established Desert Storm Social Media Explosion 1986 Challenger Disaster Fall of the Berlin Wall 1992 Rodney King Beating Exxon Valdez Oil Spill Natural Disasters – Katrina It’s the First Time Kids are the Teachers Most Protected, Cared for Generation They like to be Unique, Cool!
HOW TO WORK WITH THEM Give lots of feedback – continuously Allow them to be mentored Provide multiple projects where they can effectively multi-task Appreciate their need for technology – keep up on latest trends Have them be mentored by the Traditionals Don’t talk down to them, collaborate Their Loyalty is to People Not Places This is the Self-Confident Generation – They can do it!
PEOPLE & Characteristics Hannah Montana Justin Bieber Barack Obama Chauffeured from one activity to another Instant access to information Want to pursue careers to help society Dubious about the world of work Crave constant immediate feedback Generation “Z”