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Inter-Amercian Program for the Promotion of Trade, Agribusiness and Food Safety

Inter-Amercian Program for the Promotion of Trade, Agribusiness and Food Safety. What is IICA. Is the specialized agency for agriculture and promotion of rural well being of the Inter-American System It has 34 Member States, offices in each one and Heaquarters in Costa Rica. Strategic Areas.

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Inter-Amercian Program for the Promotion of Trade, Agribusiness and Food Safety

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  1. Inter-Amercian Program for the Promotion of Trade, Agribusiness and Food Safety

  2. What is IICA • Is the specialized agency for agriculture and promotion of rural well being of the Inter-American System • It has 34 Member States, offices in each one and Heaquarters in Costa Rica

  3. Strategic Areas • Agribusiness • Policy and Trade Negotiations • Technology and Innovation • Agricultural Health and Food Safety • Sustainable Rural Development • Education and Trainning

  4. Development Round Trade is an important element for development. Trade agreements only create opportunities, it is the responsibility of countries to take advantage of them

  5. Practical Problems • Agricultural producers and agro-entrepreneurs have serious problems to access and analyze the information needed to participate in markets. • Agricultural producers and agro-entrepreneurs are not equiped to satisfy market requierements for quality and safety. • Overall, they are not prepared to compete under the new world scenario.

  6. Mandates • Provide technical cooperation to strengthen entrepreneurial capcity of the small and medium size producers. • Support efforts to identigy commercial opportunities for the small and medium producers. • Provide information to facilitate commercial decissions.

  7. Strategic lines of action • Strenthgening entrepreneurial capacity. • Identificatiion of market opportunities. • Information for commercial decissions. • Strengthening of public and private institutionality.

  8. Strengthening of Entrepreneurial Capacity • Export Platforms. • Export Business Plans. • Diganostic of export capcity. • Workshops and seminars.

  9. Strengthening of Entrepreneurial Capacity Exports Platforms • Objetive: Increase and diversify the nunber and value of exporters to specific markets. • 3 Stages • Capacity building in international business. • Product validation • In situ marketing

  10. Export PlatformsResults • Conducted 12: 4 in Costa Rica, 3 in El Salvador, 2 Nicaragua, 2 in Honduras and 1 República Dominicana. • More than 150 companies. • More than 250 productos validated. • 50% of companies exporting. • Markets: Miami, Los Angeles, Vancouver, Toronto Montreal • Currently: El Salvador, República Dominicana, Honduras

  11. Strengthening of entrepreneurial capacity. Business plans for exports • Canadian methodology. • 8 Modules • 1 Day per module • One module every three weeks • Practical trainning • Case studies • Working groups. • Invited speakers/trainners

  12. Fortalecimiento de la capacidad empresarial Diagnóstico de la capacidad empresarial para exportar • Evaluar el grado de preparación para exportar • Determinar los elementos que requiere fortalecer la empresa antes de exportar • Basado en los requisitos y los conocimientos que deben conocer las empresas para exportar directamente (por medio de agentes o distribuidores)

  13. Strengthening of entrepreneurial capacity. Trainning courses and seminars • Exporting fresh and processed products to the USA and Canda. • How to comply with the requeriments to import products to USA, Canada and the European Union. • Calculating cost and prices for exports. • How to identify, slect and negotiate with a foreign intermediary.

  14. Identifying market opportunities. • Participation in trade show. • Prospective commercial missions. • Specific and specialized marked studies.

  15. Information for market decissions • Infoagro/Agronegocios (www.infoagro.net/agronegocios) • Agribusiness series • PRODAR (www.infoagro.net/prodar) • IICA (www.iica.int)

  16. Information for commercial decissionsInfoagro/Agronegocios • News • Digital Library • Source of current topics. • Export Requirements • United States • Canadá • European Union www.infoagro.net/agronegocios

  17. A new world

  18. 5757 Blue Lagoon Dr, Suite 200 Miami Fl, 33126 Tel 305-260-9010 Fax 305-260-9020 www.iica.int iica.mi@iica.int miguel.garcia@iica.int

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