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Create a Campaign Video or Storyboard

Create a Campaign Video or Storyboard. What Does This Mean?. “Never judge someone until you have walked a mile in their shoes”. Ashleigh’s Story. Video clip (Click image to play video). ((link to Ashleigh’s story and add play button)). The Campaign Video’s Impact.

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Create a Campaign Video or Storyboard

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  1. Create a Campaign Video or Storyboard

  2. What Does This Mean? “Never judge someone until you have walked a mile in their shoes”

  3. Ashleigh’s Story Video clip (Click image to play video) ((link to Ashleigh’s story and add play button))

  4. The Campaign Video’s Impact Why are videos effective tools to help charities raise money? What makes them memorable? How do they touch the viewer emotionally? How do they motivate the viewer to give money?

  5. Your Brief Create a video or storyboard ‘Why Fundraise for BBC Children in Need?’ Your video should: Raise awareness of BBC Children In Need’s work among young people in your age group. Make an impact on the viewer by using persuasive techniques, such as humour, shock tactics and developing empathy.

  6. Video clip (Click image to play video) ((Illustrate with still from Spotacular Introduction and add play button link to video))

  7. How Could We Raise Money? We could organiseSponsored Spot Challenges We could Wear Our Spotsby dressing up or decorating everything spotty We could Sell Our Spots by baking, making or buying merchandise to sell

  8. Together We Can Change Lives! • By raising money, we will make a real difference to the lives of children across the UK. • Let’s try to raise more than ever before!

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