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Discover the power of guerrilla marketing, an innovative advertising method that captivates audiences with creativity and surprise. Guerrilla marketing utilizes unconventional strategies to promote products and services, generating buzz and maximizing attention. Pineapple producers seek a fresh approach to showcase the nutritional benefits and delicious flavor of their produce. Showcasing your expertise in guerrilla marketing, present a compelling sketch outlining unique and memorable ways to convey their message. Unleash the potential of guerrilla marketing to set their brand apart from traditional media channels and create a lasting impact on consumers.
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You see it everywhere, but probably didn’t know it had a name. Not only is it entertaining, usually humorous, witty and often times innovative, it is a great resource to maximize attention to a particular product, service or organization by offering shock value and edge.
In fact, it can be one of the most effective marketing methods available. What is it? Guerrilla Marketing
http://www.bootstrappingblog.com/10-great-guerrilla-marketing-examples/http://www.bootstrappingblog.com/10-great-guerrilla-marketing-examples/
Assignment: The producer of pineapples is looking for a new way to advertise their product. They told you they wanted a way to get their message about how nutritious and flavorful pineapples are, but not in the usual media channels, you know, like TV, radio, billboard etc.) You were recommended because of your knowledge of new advertising ideas (guerilla marketing). Come up with a sketch to show them your ideas.