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Information Memorandum Delivering Next Generation Advertising

Information Memorandum Delivering Next Generation Advertising. CONFIDENTIAL. Case Studies. Tamome was tasked to drive consumers through to the Vodafone Call centre. We targeted users via mobile search and media. CONFIDENTIAL. Customer in contact with Vodafone Call Centre.

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Information Memorandum Delivering Next Generation Advertising

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  1. Information Memorandum • Delivering Next Generation Advertising CONFIDENTIAL

  2. Case Studies

  3. Tamome was tasked to drive consumers through to the Vodafone Call centre. We targeted users via mobile search and media. CONFIDENTIAL Customer in contact with Vodafone Call Centre Drive traffic through the Tamome network targeting specific user profiles Send consumer to Vodafone microsite Vodafone Business UK Call duration, average call lengths, dropped calls and unanswered calls all tracked via Tamome allowing better optimisation of campaign performance Tamome generates 1000’s of leads for Vodafone every month

  4. Tamome was tasked to drive consumers through to the Hillarys Blinds mobile site to make bookings. We targeted users via mobile search and media. CONFIDENTIAL Customer made online booking for an appointment Drive traffic through the Tamome network targeting specific demographic Send consumer to Hillarys microsite to claim discount offer Hillarys Blinds UK Customer receives exclusive discount for mobile Customer visited by one of Hillarys expert consultants

  5. CONFIDENTIAL Tamome was tasked to drive consumers through to the Optical Express landing page to enter their Winter Special Promotion ‘Win Free Laser Eye Surgery’. We targeted users via mobile media. Drive traffic through the Tamome Network targeting specific users Send consumer to Optical Express microsite Customer in contact with Optical Express Call centre or via Email Optical Express UK Tamome generated 1000’s of leads for Optical Express win free laser eye surgery winter special competition Optical Express made 100’s of bookings for additional consultations

  6. CONFIDENTIAL Tamome was tasked to drive consumers through to the Coastal M-Commerce prescription glasses site to allow the user to redeem a special Promotion ‘First Pair Free’. We targeted users via mobile media and search. Drive traffic through the Tamome network targeting specific users Send consumer to Coastal M-Commerce Site Consumer makes a purchase and redeems special promotion Coastal US & CA Coastal were able to generating monthly recurring sales via smartphones & tablets

  7. CONFIDENTIAL Tamome was tasked to drive consumers through to the Drivelist mobile site to allow consumers to book a test drive within a broad range of car makes and models. We geo-targeted users in Sydney Australia via mobile media and search. Drive traffic through the Tamome network geo-targeting users within a 50 kilometre radius of Sydney Australia Consumer lands on mobile site where they can schedule a test drive Consumer makes a booking via mobile or tablet and the car is delivered to their location Drivelist AUS The consumer was provided with an enriched user experience with a succinct booking process We were able to geo-target consumers within a qualified radius where the service was available limiting any wastage on media & providing relevance to the consumer Drivelist were able to make bookings via mobile and tablet devices

  8. CONFIDENTIAL Tamome was tasked to drive consumers through to the Groupon m-commerce site to encourage consumers to purchase any special offers. We geo-targeted users across UK Cities via mobile media with different creatives relevant to their location. Drive traffic through the Tamome network geo-targeting users across UK Cities with relevant targeted offers Consumer lands on mobile site via a deep link where they can navigate through different holiday offers Consumer makes a purchase via mobile or tablet with relevant local offers Groupon UK The consumer was provided with an enriched user experience resulting in purchases via mobile and tablet devices Groupon drive sales via mobile and tablet devices We were able to geo-target consumers across 8 UK cities providing local and relevant content

  9. CONFIDENTIAL Tamome was tasked to drive consumers through to download the Kobo eReader app and to drive their first purchase of an eBook. We targeted users across three markets via mobile media. Drive traffic through the Tamome network targeting users across UK, US & CA Consumer lands on app store download page Consumer were able to review books and make a purchase via mobile or tablet Kobo UK, US & CA Our platform was integrated with Kobo’s app marketing provider allowing real-time optimisation of customers making their first purchase Kobo drives downloads and sales via mobile and tablet applications We were able to country-target consumers across 3 markets

  10. engage us @ • Christian Louca, Founder, christian.louca@tamome.co.uk • +44 7971 055 798 TamomeLtd CONFIDENTIAL

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