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TF-CPR Compendium Results 2009. TF-CPR Vilnius 30 May 2010. Agenda. Short overview of results TF-CPR Compendium Feedback on new questionnaire Brainstorm Follow up. Introduction. Fifth TF-CPR Compendium
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TF-CPR CompendiumResults 2009 TF-CPR Vilnius 30 May 2010
Agenda • Short overview of results TF-CPR Compendium • Feedback on new questionnaire • Brainstorm • Follow up
Introduction • Fifth TF-CPR Compendium • Designed to complement the main TERENA Compendium, by providing a more PR-specific overview • Focus more on activities and less on resources • Purpose -> enabling us to collaborate easier • Many new questions • Comparison with previous editions not possible • 28 organisations responded
Section 1: Overview (1)Number of Communications/PR staff • 40% do not have PR staff • About 40% have 1-3 number of staff
Section 1: Overview (2)Annual Communications/PR budget • 30% has no dedicated PR budget • 25% has less than 50.000 euro’s • 28% has 100.00 – 500.000 euro’s
Section 2: Target audience Number of contacts • Five market segments • Connected organisations’ staff • End users • General public • Other Government • Other • Interesting to see which market segments NREN’s do or don’t target • 5 organisations expect changes in # of people • 3 organisations expect changes in target job function/titles • 2 organisations expect changes in market segments
Section 3: Comms/PR Tools • Most popular tools: • websites (25%) • conferences (22%) • Least popular: • advertising (2%) • social media (5%) • 65% of the organisations hasn’t use social media • The organisations that use social media: Twitter, Facebook and Youtube are used most. • 95% do not use a CRM tool.
Section 4: Focus areas (1)Top focus areas • 61 % of the organisations point out that ‘NREN in general’ is a top focus area • 1/3 of the organisations indicate that IPv6, AAI and videoconferencing are top focus area’s
Section 4: Focus areas (2)Collaboration interests • NRENs would like to collaborate on: ‘NREN in general’, ‘eduroam’ , ‘AAI’ , ‘video’ and ‘IPv6’. • This outcome will be input for future TF-CPR meetings
Section 5: ResultsCommunication and PR results • We asked you about your most and least successful campaign. • In the printed version these outcomes are included • In the online version for the TERENA website we will exclude this information
EvaluationFeedback on new questionnaire • Your experience with the new questions • Was it easier to fill in? • Are the questions clear?
Brainstorm • How could we use the collaboration interests topic in future meetings? • What did you expect by filling in these topics? Did you have any ideas how to collaborate on the topics you choose? • Per meeting work on one/two topics
Follow up • Online version on TERENA website • Collect feedback from you on new questionnaire • Next edition will be combined with ‘regular’ Compendium in a separate section