Go Local!

1. Go Local! Health Information Products Unit Reference and Web Services Section Public Services Division National Library of Medicine National Institutes of Health Health & Human Services May 18, 2005

2. Agenda • Welcome and Introduction: Joyce Backus • Project Overview and Update – Lori Klein, Naomi Miller • Reports from current participants • Wyoming Health Scout – Jenny Garcia • Alabama Health InfoNet – Justin Robertson and Lee Vucovich • IN Health Connect – Peggy Richwine and Lauren Rider • NC Health Info – Christie Silbajoris • Missouri Community Connection – Barb Jones and Deborah Ward • Questions

3. Example - Breast Cancer Services – Go Local • Health screening services • Cancer care facilities • Support groups • Exercise and yoga classes • Providers of wigs and prostheses • Oncologists Health info - MedlinePlus • NIH consumer literature • News • Symptoms, Treatment, Coping • MEDLINE search • ClinicalTrials.gov search • Genetics Home Reference links

4. Go Local approval process • Area submits proposal to Associate Director of RML • RML forwards proposal to NLM after considering • Does proposal meet guidelines? • Other proposals from overlapping area? • NLM accepts or requests clarifications

5. Proposal considerations Does area have • An institutional commitment to create and continue the site? • At least a half-time salaried person to coordinate the project? • Staff to do outreach and publicity? • Staff to index and maintain the local records with the vocabulary and geographic mapping? • Staff to handle customer questions? • An existing Web site or database to serve as a starting point?

6. $how Me the Money • One-time funding of up to $25,000 per project are available from NN/LM for • NN/LM Full Members • NN/LM Affiliate Members must • Partner with a Full Member, or • Have a health sciences librarian working on the project. • Funding requests must follow, or be accompanied by, a full Go Local proposal

7. Use funds for…. • Programming and computer support for mapping of an already existing system to MedlinePlus (Missouri model). • Selection and entering of materials into NLM or locally hosted database, including personnel costs, excluding half-time staff requirements, to perform these activities such as consultants, administrative support staff, selectors, etc. • Outreach and promotion including personnel and travel costs to perform these activities. • Supplies and communications costs.

8. What doesn’t the money fund? • Half-time salaried coordinator • Creating a local database (though they can be used to help link an existing local database)

9. One portal, two models • NLM-hosted • Recommended for areas that have no pre-existing databases for local services • Locally hosted • Used by areas that already have well-developed Web sites and programming support

11. Available through MedlinePlus NLM Hosted Indiana Massachusetts Locally Hosted North Carolina Missouri Texas—South Areas underway NLM Hosted Alabama Arizona Delaware Maryland Michigan Nevada Ohio—Southeast Texas—East Texas Texas—Gulf Coast Tribal Four Corners Utah Wyoming Locally Hosted California—LA County South Carolina Pending – Alaska Where we are today

12. Creating an NLM-hosted site—step by step • Go Local Area • Map options • Customization • Records • Previews • Testing • Release! • Searching for local information from MedlinePlus

13. NLM creates Go Local Area

14. NLM adds map and image map information In this case, the image map information lists coordinates for every county.

15. The local area creates accounts

16. Local staff create records • Name, address, phone number, URL, zip code • Optional description of services • Service area mapping (not shown)

17. Local staff create records (cont’d) Site indexing for • Local service terms • Associated topics

18. NLM maintains the vocabulary Mappings for Adult Day Care Services Go Local input system Mappings for Alzheimer’s Disease MedlinePlus input system

19. Area can customize its site Each area can customize its headers, footers, contact us page, about us page, and home page.

20. Default header customization module

21. Preview the pages

22. Release!

23. Patients and families Go Local • Your mother and sister live in Indiana. Your sister tells you that your mother has just been diagnosed with Alzheimer’s Disease. You go to MedlinePlus to find information about the disease. • You want to find services that will be available to help with your mother’s care. • On right side of Alzheimer’s Disease health topic page is link to Go Local. You choose Indiana.

24. Services for Alzheimer’s Disease • You go from MedlinePlus to Services for Alzheimer’s Disease in Indiana. • Find your area by selecting from the map, selecting from a list of counties, or from a list of cities. You can also find services within a specified distance of a zip code.

25. List of services for Alzheimer’s Disease in zip 46219

26. Go Local today…and tomorrow

27. For non-participating areas • Clicking on a non-participating state from the national Go Local map takes you to the American Hospital Association directory for that state.

28. Go Local Information • Go Local Information on MedlinePlus: http://www.nlm.nih.gov/medlineplus/golocalresources.html • Includes links to the • Participation guidelines • Web based Go Local manual • Go Local participants discussion list