220 likes | 324 Views
CITY OF CAPE TOWN Draft Events Policy. 9 May 2013. Agenda. Events and the City. IDP strategic objective. Strong track record and global brand in events Events destination of choice Improve business perceptions Fine-tune permitting of Events Event platform to catalyse
E N D
CITY OF CAPE TOWN DraftEvents Policy 9 May 2013
Events and the City • IDP strategic objective. • Strong track record and global brand in events • Events destination of choice • Improve business perceptions • Fine-tune permitting of Events • Event platform to catalyse • Economic growth, • Job creation, • Social inclusivity and • Environmental goals.
Desired Outcomes The Events Policy aims to: • Create mutually beneficial outcomes for Cape Town residents, businesses and visitors • Guide the City in managing event related activities in an efficient and effective manner • Create an enabling mechanism for new approaches to event initiatives • Create stability in the events Calendar and hosting great events
IDP Alignment 1 Cape Town according to the IDP Mandate 2 3 4 5
Purpose of the Policy • Alignment to: • the new Directorate: TEAM • The IDP • Sports and Recreation Act • Promote collaboration & cooperation between internal & external stakeholders • Defines how the City will work
This policy applies to • Events where City services are required • Events where city certification is required • Cultural, Business and Sporting Events of Strategic significance
This policy does not apply to • Workshops organised by City departments • Gatherings, as defined in the Gatherings Act • Private or community function which do not require certification or the services of the City
Classification of Events * This classification does not take into consideration SAPS Risk classification, which forms part of the Permitting process
Events Calendar • Single City Calendar, managed by the Events Department ILLUSTRATIVE
Event Support • Application Process • 90 days before the Event • Guidelines available • Types of Partnerships • Sponsor • Host City • Commercial Partnership • Event Organiser • Coordinator or City Services • Enabler Oversight provided by the Portfolio Committee for TEAM
Event Bidding • City may wish to Bid for Events • City will screen for Events and develop a long-term Calendar • Decision making process through Special Events Committee • Responsible Department to budget for the Event in the applicable financial year.
Event Permit Events Permits are required City Events By-Law
Inter-governmental Coordination • An Information sharing forum will be established
Event Activities • The following activities occur at Events as part of the Marketing program: • Hospitality • Ticket Distribution • Guest list and Invitation management • Event Marketing • The following activities may take place in support of events as part of the financial transfer: • Event Services
Implementation • Immediate upon approval be Council.
Thank You, Dankie, Enkosi Questions?