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Broadcast Journalism. SWBAT write different broadcast lead sentences. Do now: In packet, read pg 449-451. How to write for listener tips. What tips did you learn?. Review Leads in Broadcast. Soft Lead Use this with a feature/human interest story
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SWBAT write different broadcast lead sentences • Do now: In packet, read pg 449-451
How to write for listener tips • What tips did you learn?
Review Leads in Broadcast • Soft Lead • Use this with a feature/human interest story • Answers why the news is important or how it will impact listener. • Hard Lead • Gives important information immediately
Review Leads in Broadcast • Throwaway Lead • Intrigues listeners and once they have your attention, they give the real story • Umbrella Lead • Summarizes or ties two or more related stories together, before delving into each story separately.
PRACTICE • On your own identify what type of lead is being used. • Work on your own. QUIZ Thursday on Broadcast Terminology