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Join Dr. Carolyn Donelan for a discussion on the importance of effective outreach events for promoting astronomy and science in Greenville, SC and the surrounding region. Learn how to design effective outreach strategies and engage with schools, libraries, and community organizations. Discover the benefits of alignment with curriculum standards and become a valuable resource for educational institutions. This event is perfect for astronomy enthusiasts, educators, and anyone interested in science outreach.
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Effective Outreach Events presented by Carolyn Donelan, Ph.D. Lead Flight Director Challenger Learning Center of Richland County School District One
Roper Mountain Astronomers for the promotion of astronomy and science for families, schools, and community in Greenville, South Carolina, and the surrounding region
Effective Outreach Events • What is “outreach”? • Why do outreach? • How to design “effective” outreach • (Q&A is whenever you have a question.)
What is “outreach”? • “Roper Mountain Astronomers has an outreach program to educate people with an interest in learning about astronomy and the space sciences.” ROPER MOUNTAIN ASTRONOMERSRMA. (n.d.). Retrieved March 23, 2016, from http://rmastro.com/outreach-program
Why do outreach? • To have effective outreach, you must have defined goals. • From RMA website: • “present astronomy-related talk or activities” • “help scout troops prepare for their merit badges and STEM initiative” • “give outreach programs to Schools, Libraries, and other Community Organizations.” Varner, J. (2014, April 4). BioScience. Retrieved March 23, 2016, from http://bioscience.oxfordjournals.org/content/early/2014/03/07/biosci.biu021.full
How to design “effective” outreach Varner, J. (2014, April 4). BioScience. Retrieved March 23, 2016, from http://bioscience.oxfordjournals.org/content/early/2014/03/07/biosci.biu021.full
How to design “effective” outreach • Current Goal: “give outreach programs to Schools, Libraries, and other Community Organizations” • What do schools want? • What do other Community Organizations want? Varner, J. (2014, April 4). BioScience. Retrieved March 23, 2016, from http://bioscience.oxfordjournals.org/content/early/2014/03/07/biosci.biu021.full
How to design “effective” outreach • What do schools want? • Alignment to S.C. Curriculum Standards! • fourth grade: demonstrate an understanding of the locations, movements, and patterns of stars and objects in the solar system • eighth grade: demonstrate an understanding of the universe and the predictable patterns caused by Earth’s movement in the solar system. • high school: demonstrate an understanding of the structure, properties, and history of the observable universe
How to design “effective” outreach • Support Guides • http://ed.sc.gov/instruction/standards-learning/science/support-documents-and-resources/
How to design “effective” outreach • How to market to schools? • District contact: Chris BurrasAcademic Specialist for K-12 Science/STEMcburras@greenville.k12.sc.us | (864) 355-5395(from Greenville County School District website) • School contacts: principal contact on district website, make contacts with teachers • Be able to provide a document that outlinesthe program and provides standards thatwill be addressed. • To advertise events (like Starry Night), have a social media platform other than Facebook (like LinkedIn)
How to design “effective” outreach • What do “other community organizations” want? • Do you have a member who is a NASA Solar System Ambassador?“The Solar System Ambassadors Program (SSA) is a public outreach program designed to work with motivated volunteers across the nation. These volunteers communicate the excitement of JPL's space exploration missions and information about recent discoveries to people in their local communities.” https://solarsystem.nasa.gov/ssa/home.cfm
How to design “effective” outreach • Current Goal: “help scout troops prepare for their merit badges and STEM initiative” • Are any of your members certified Merit Badge Counselors? • Communicate when Merit Badge Counselors will be at Starry Nights (Facebook, LinkedIn) • See Challenger’s resources forAstronomy badge: http://thechallengercenter.net/?page_id=123
How to design “effective” outreach • Current Goal: “present astronomy-related talk or activities” • Target audience? • What does audience want? • Develop talk or activity • Determine how to market
Effective Outreach Events presented by Carolyn Donelan, Ph.D. Lead Flight Director Challenger Learning Center of Richland County School District One carolyn.donelan@richlandone.org 803-929-3951