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E-paper Grab attention, increase sales

E-paper Grab attention, increase sales. epaper@st-ives.co.uk. About E-paper. Capability Applications. 25% average sales uplift in tests vs. static POS Animation technique proven to draw attention Paper-thin, lightweight and flexible 400mm x 250mm size capability

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E-paper Grab attention, increase sales

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  1. E-paper Grab attention, increase sales epaper@st-ives.co.uk

  2. About E-paper Capability Applications • 25% average sales uplift in tests vs. static POS • Animation technique proven to draw attention • Paper-thin, lightweight and flexible • 400mm x 250mm size capability • Full colour animations • High contrast in bright environments • Cable free, no IT integration • Fixed and Flexible colour Displays • Range of integrated applications • Up to 7 months without charging • 180 degrees viewing angle

  3. Client: Bacardi Brown-Forman Brands • E-paper shelf edge POS to support Eristoff and Bacardi Breezer activity • 105 units live in stores since Feb 2011 • In-built price updates • Improved message compliance and operational management • ROI in 2 months • Up to 79% sales uplift vs. control period • As a result, BBFB now using E-paper across their brand portfolio

  4. Client: Adidas • Objective to encourage customers to touch and feel the new light weight F50 Adizero. • + 54% more customers watched the display • + 121% more customers picked up the product

  5. Nordic School of Retail Management • PRIZE WINNING STUDY • Canned tomatoes +64% vs. print • Milk + 24% vs. print • Customer observations +34% SALES WITH EPAPER DISPLAYs SALES WITH STATIC PRINT SALES INCREASE OF 64%

  6. Fixed Colour Displays • Bespoke designs for tailored messaging • Any shape and size up to A3 • Up to 7 months battery life • Can be integrated with static POS

  7. Flexible Colour Displays • Programmed E-paper back unit with bespoke range of animations • (e.g. text and shapes) • Changeable overlays enable message updates • Off the shelf or bespoke sizing • Up to 7 months battery life • Can be integrated with static POS Animation 2: Arrow plus Circle Changeable Overlays Animation 5: PURE Flexible E-paper POS Display Example back unit animations Animation 5: PURE

  8. CONTACT US • For a quote, samples or free animations • E: epaper@st-ives.co.uk • T: 020 7928 8844 • W: www.st-ives.co.uk/epaper • YOUTUBE: http://www.youtube.com/watch?v=b4tEjNQZLks

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