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Social Media for Educators – What You Need to Know Lisa Bering, CHRP

Social Media for Educators – What You Need to Know Lisa Bering, CHRP. Objectives. To recognize the increasing importance of social media and the most popular applications To understand the benefits and pitfalls of social media for education

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Social Media for Educators – What You Need to Know Lisa Bering, CHRP

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  1. Social Media for Educators – What You Need to KnowLisa Bering, CHRP

  2. Objectives • To recognize the increasing importance of social media and the most popular applications • To understand the benefits and pitfalls of social media for education • To be able to describe guidelines in order to minimize risk

  3. Presented by George Kao for the choice Magazine community

  4. Top 3 Social Networking Sites • Facebook:At Least 500 Million ActiveUsers • (more than 50% of these log on daily)LinkedIn: • More than 75 Million MembersTwitter:More than 28 Million Unique Visitors Monthly Presented by George Kao for the choice Magazine community

  5. Millenials • Aged 15-29 • 6.7 Million • 21.2% of population • Self esteem movement • Technology everywhere • Uncomfortable with formality • Multi-tasking rapid switching • Balance work and lifestyle, not “life” • Eager to “find a better way to do things” From Dr. Sean Lyons: Humber North Campus – March 25, 2010 Teaching the Millennial Generation: Meeting the Challenge

  6. Response to Learning • Grade entitlement • Belief in ability to multi-task • Instrumental approach to education WIIFM • Bored easily with ‘broadcast teaching’ • Question instructors’ credibility • Weak in verifying credibility of • Internet sources (i.e. Wikis) From Dr. Sean Lyons: Humber North Campus – March 25, 2010 Teaching the Millennial Generation: Meeting the Challenge

  7. Social Media – Here to Stay • % of Canadians online who use at least one form of social media** • 90% # of businesses who use social media in Canada* 9 out of 10 From **Forrester Research, 2009 *SAS/Leger Marketing survey, 1,000+ Canadian executives, March 2010

  8. Website and Print Media connecting to Social Media

  9. Canadian Media on Twitter Vancouver Sun CBCGlobe and MailToronto Star Canoe • Individuals on Twitter • Tom Clark, newscaster on CTV announced resignation, September 7, 2010 • Steve Paikin tweeted during G20 experience, June 27, 2010 • President Obama announced choice of Vice President, 2008

  10. Retailers on Twitter LululemonHome Depot Canada Holt Renfrew Non-profit Organizations on Twitter Sick Kids The Canadian Hearing SocietyConference Board of Canada

  11. We are…

  12. Social Media (as a category) for Educators Be aware of its uses and popularity; however, Be wary of its consequences

  13. March 2010 - Orlando • Ryan Wilson, female weight lifter texted teacher asking for advice on personal problems. • Teacher suspended with pay but no serious changes and now back to work

  14. April 2010 - Chicago • Three former 18 year old students of an Illinois high school charged with harassing former teacher, by hacking her Facebook and e-mail accounts. • Students face misdemeanour charges of computer tampering and harassment via an electronic communication device.

  15. One Educator’s View • A NJ Principal wants middle school parents to ban social networking sites • http://www.maximumpc.com/article/ • news/nj_ • Principal_says_parents_should_ban_ • social_networking

  16. Guidelines • Use caution interacting with individual students on sites to avoid perception of bias • Set expectations i.e. you can exchange messages about course assignments, but don’t begin small talk when you see me online • Course requests such as asking for an extended deadlines must be done through a school site, not Facebook.

  17. Students face repercussions on any type of social media. Measures of prevention are to: • Avoid Posting Embarrassing Photos • Create Positive Content • Google Yourself • Don't Talk Trash Online • It's Not All About You • Be Social From Huffington post http://www.huffingtonpost.com/2010/07/08/essential-social-media-et_n_637690.html#s110607,

  18. Tweet your way out of a job http://bhc3.wordpress.com/2009/03/17/ how-to-tweet-your-way-out-of-a-job/

  19. BC Teachers Federation – Cyberbullying http://bctf.ca/IssuesInEducation.aspx?id=15960#Tips

  20. Help students sift – Canadian Media Awareness • http://www.media-awareness.ca/english/teachers/media_education/media_education_overview.cfm

  21. Promoting Ethical Behaviour Online • http://www.media-awareness.ca/ • english/resources/educational/lessons/ • secondary/cyberbullying/ • cyberbullying_behaviour.cfm

  22. Canadian Blogs http://www.blogscanada.ca/categories/ http://www.blogscanada.ca/blogging-resources/ A website maintained by an individual with regular entries of commentary Private or Public Retail or Political

  23. Blogging GETTING STARTED: http://www.blogtrepreneur.com/2007/05/23/101-essential-blogging-resources/

  24. HR current issues, changes • Go to • www.hrandyou.wordpress.com

  25. www.linkedin.com Need to register for use • Professional, business networking • Less emphasis on photos • Turn off notifications of others’ changes

  26. Advantages of Using College Network • Can do wikis, so many in class can contribute, or blogs for individual students • Can create student profiles to get to know each other • Can set standards • Private • Consistent use in college

  27. 50 Ways to Use Your Twitter (in class) http://www.onlinecolleges.net/2009/06/08/50-ways-to-use-twitter-in-the-college-classroom/

  28. Resources to help students • http://www.media-awareness.ca/english/teachers/index.cfm • In class http://www.media-awareness.ca/english/resources/special_initiatives/wa_resources/wa_teachers/are_you_web_aware/web_aware_social_networking.cfm • Are you Web Aware ?

  29. Other Resources • http://www.slideshare.net/KSLeBlanc/teaching-the-teachers-about-social-media • Faculty Development Social Media video • http://www.teachertube.com/ • for videos • http://socialmediaclassroom.com/

  30. Any thoughts, comments, or questions?

  31. Follow up site www.onlineteacherscanada.wordpress.com

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