Founder and CEO

2. Founder and CEO

4. Key Executives

5. Facebook Headquarters

6. History of Facebook • Facemash • Expanded to create a social study tool • Thefacebook • Expands to Sanford, Columbia, and Yale • Other Ivy leage schools • Slowly to other colleges in the US and Canada • The company dropped “The” from its name after purchasing the domain name facebook.com

7. Facebook Timeline Founded on February 4, 2004 by Mark Zuckerberg

8. Mission “Facebook'smission is to give people the power to share and make the world more open and connected.”

9. Company Overview “Millions of people use Facebook everyday to keep up with friends, upload an unlimited number of photos, share links and videos, and learn more about the people they meet.”

10. Facebook Around the World Rank    Country (No. of monthly Facebook Visitors) • United States (130 million) • United Kingdom (28 million) • Indonesia (26 million) • Italy (26 million) • India (21 million) • France (21 million) • Germany (18 million) • Mexico (16 million) • Turkey (16 million) • Canada (15 million) Malaysia (12 million) Spain (12million) Philippines (10 million) Australia (9.1 million) Argentina (8.2 million) Taiwan (8.2 million) Colombia (7.5 million) Brazil (6.2 million) Chile (6.2 million) Thailand (6.2 million)

11. Strengths • One of the top leading social networking sites. • Translated in 70 languages. • Very strong brand name and customer loyalty. • Sells statistics to other companies. • Makes money for other companies.

12. Weaknesses • It is very difficult to remove information from Facebook once it has been posted. • Lack of customization. • Mobile applications decrease money for advertisements. • No instructions of how to use Facebook.

13. Opportunities • Expansion to China. • Charging customers for app downloads. • Work with another large company.

14. Threats

15. Facebook, Inc. (FB) • IPO-May 18th-Opened at 42.05 • 52 Week High (May 18th, 2012): 45.00 • 52 Week Low (September 4th,2012): 17.55 • Market Cap: 44.52 Billion • Revenue: 4.64 Billion • Net Income: 524.0 Million • Full Time Employees: 4,331

17. Does Facebook give back to the community? • Zuckerberg signed the Giving Pledge, committing to giving at least half of their wealth to worthy causes • Zuckerberg Donated money to aid for struggling schools in Newark, N.J. • Pages are developed to influence users to take part in community service. • Helps to promote community service for other companies. • For example :

18. Facebook Goes Green! • It’s Prineville, Oregon, data center received a gold-level green-building certification due to an elaborate evaporative cooling system that taps outdoor air for heating and cooling.

19. Prediction of the Future I predict that Facebook will continue to increase it’s number of users and grow as a company. It will continue to develop and add new capabilities but will have to work hard to compete with Twitter. I believe Facebook will remain at the top in social networking sites.

20. Work Cited • https://www.facebook.com/facebook • https://www.facebook.com/zuck?ref=ts&fref=ts • http://talkfinanceonline.com/swot-analysis-of-facebook/ • http://finance.yahoo.com/echarts?s=FB+Interactive#symbol=fb;range=20120518,20121106;compare=;indicator=;charttype=area;crosshair=on;ohlcvalues=0;logscale=off;source=undefined;