1 / 4

Objectives and Agenda for The Brooks Group Excellence in Oncology AM Workshop

The US Healthcare market spends approximately $200 Billion on Oncology. Thus, there's a need for dedicated account teams calling on IDNs, Health Systems, and Oncology Centers of Excellence. The Brooks Group has created a unique learning experience that blends our expertise in market research, real-world oncology demonstration projects, and B2B training in our newest workshop: Excellence in Oncology Account Management. We utilize Brooks Group facilitators and customer panels that provide engaging, interactive workshops over 3-days.

thebrooksgrouponline
Download Presentation

Objectives and Agenda for The Brooks Group Excellence in Oncology AM Workshop

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. 5STAR KAMxcellence Workshop innovate|implement|impact 2021

  2. KAM Excellence Workshop Overview: Oncology spend in the U.S. healthcare market is roughly $200 Billion. This has resulted in dedicated account teams calling on IDNs, Health Systems, and Oncology Centers of Excellence. In this upcoming workshop, The Brooks Group will provide a unique learning experience that blends our expertise in market research, real-world oncology demonstration projects, and B2B training to elevate KAMs customer engagements that enable you to deliver on shared priorities. Workshop Objectives: • Discern oncology actionable insights from IDN experts in oncology • Define population health approach to oncology • Discuss current and emerging oncology market trends • Work through market driver implications and responses for IDNs and pharma • Identify opportunities that will yield a high business impact with a high level of feasibility • Introduce a B2B process to effectively engage IDN customers • Pressure test your clinical & economic value proposition • Revise your living business plan based on learnings from the workshop

  3. AGENDA Day 1 Day 3 Day 2 9:00 AM – 10:30 AM Customer Engagement & Value Prop 10:30 AM – 11:00 AM Break: Check email/vmail 11:00 AM – 12:30 PM Guest speaker – Ryan Haumschild, Director of Pharmaceutical Services at Emory Hospital Midtown and Winship Cancer Institute Topics Covered: Bringing it All Together, Oncology Account Management in IDN’s 12:30 PM – 1:45 PM Lunch 1:45 PM – 3:00 PM Solution Call Framework & Closing Remarks 9:00 AM – 10:30 AM Customer Implications and Responses to Oncology Market Drivers 10:30 AM – 11:00 AM Break: Check email/vmail 11:00 AM – 12:00 PM Mfg. Implications and Responses to Oncology Market Drivers 12:00 PM – 1:30 PM Lunch + check email/vmail 1:30 PM – 3:00 PM Guest speaker – Kari Kalgren, Sr. Director, Strategy and Innovation, Premier Applied Sciences Topics Covered: Healthcare Economic Information, RWD, RWE, HEOR, Hierarchies of data in Oncology 3:00 PM – 3:30 PM Break: Check email/vmail 3:30 PM – 4:30 PM Prioritizing Opportunities 9:00 AM – 10:30 AM Opening + The Business of Oncology 10:30 AM – 11:00 AM Break: Check email/vmail 11:00 AM – 12:00 PM PEST Analysis 12:00 PM – 1:30 PM Lunch + check email/vmail 1:30 PM – 3:00 PM Guest Speaker: Mike Baldzicki, AscellaHealth Topics Covered: Oncology Patient Journey & Flow of the Dollar; Wholesalers, GPO’s, IDN’s, Specialty Pharmacy, PAP & More 3:00 PM – 3:30 PM Break: Check email/vmail 3:30 PM – 5:00 PM Oncology Market Trends & Drivers 5:15 PM – TBD Optional Networking Event

  4. Ryan Evans Sr. Partner Ryan.Evans@brooksgroupinc.biz (602) 751-1987 Peter Haines Director, Business Development Peter.Haines@thebrooksgrouponline.com 267.882.8627 www.thebrooksgrouponline.com

More Related