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BJD CLUB

BJD CLUB. Angus Debbie Henry Harry David. Idea. Establish a Hobby-Oriented Online Club. BJD Club. Membership Forum Selling products Virtual Community Fun-Fair. BJD. Ball Joint Doll Incredible flexibility Clothes, and body parts can be changed Can do make up

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BJD CLUB

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  1. BJD CLUB Angus Debbie Henry Harry David

  2. Idea Establish a Hobby-Oriented Online Club

  3. BJD Club • Membership • Forum • Selling products • Virtual Community • Fun-Fair

  4. BJD • Ball Joint Doll • Incredible flexibility • Clothes, and body parts can be changed • Can do make up • No production line, complete handmade BJD dolls business

  5. Website • The largest BJD forum • Online Store for Dolls and accessories • Paper Doll System for members to custom their own dolls online • Blog and photo spaces • BJD manufacturers Information/news

  6. Goal & Visions • Goal • Create the biggest BJD hobby-oriented club in China. • Visions • Attracting all BJD players become our member • Create an online BJD market • Create a BJD virtual community

  7. Model • Business Model • Virtual Community • Catalog • Revenue Model • Catalog • Subscription

  8. Industry • Virtual Community • Most of the BJD websites are personal forum or blog • Few e-trading • Not for business

  9. market • Japan: original producing country Volks- the biggest and most famous producing company. SD (Super Dollfille), best quality Selling mainly in stores, also on internet Stores and work shops are all over Japan Most expansive Price: 5,000---15,000 yuan BJD dolls business

  10. market • Korea • Second producing country • Several companies- Dream of doll, A.I, Luts Doll, etc. • High quality • Only selling online • Price: 3,000---15,000 yuan BJD dolls business

  11. market • Mainland China • First producer in China • DZ (Doll Zone), normal quality • The cheapest price: 720 • Now more new brands come out BJD dolls business

  12. Target Market BJD dolls business

  13. Finance • Investments • Friends who are BJD players • BJD manufacturers • Start-up Cost • Office • Server • PCs

  14. Structure

  15. Operation • Create Website • Forum • Blog spaces • Online Shopping • Online Store • Advertisements • Advertising on BJD forums, blogs, and manufacturers’ website • Fun-Fair

  16. Time Line

  17. Advantages

  18. Promotion of Xidan outlet

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