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Script Your Future Adherence Challenge. [SCHOOL NAME] [DATE], 2011. Agenda. Why Medication Adherence? Why Pharmacists? Campaign Overview Adherence Challenge. Why Medication Adherence?. Research on Adherence. Recognized as a national public health problem
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Script Your FutureAdherence Challenge [SCHOOL NAME] [DATE], 2011
Agenda • Why Medication Adherence? • Why Pharmacists? • Campaign Overview • Adherence Challenge
Research on Adherence Recognized as a national public health problem No single non-adherent personality type Many barriers to adherence
Campaign Overview Coalition of 100+ public and private stakeholder organizations, led by the National Consumers League Health care Consumer Insurance Business Pharmaceutical Government agencies Adherence researchers ScriptYourFuture.org provides adherence tools and resources for patients, family caregivers and health care professionals Focused on cardiovascular disease, respiratory disease and diabetes
Campaign Resources • Health care professional website (ScriptYourFuture.org/HCP)
Campaign Resources • Consumer website (ScriptYourFuture.org)
Student Pharmacist Involvement • National event with U.S. Surgeon General: May 2011
Adherence Challenge – Our Role Student pharmacists: • Trusted, accessible members of the health care team • Culture of community outreach • Next generation of healthcare leaders Our goals: • Plan and implement activities in our community to raise awareness about medication adherence • Secure media interest in the issue of medication adherence and our activities • Measure and report on our impact
Adherence Challenge – Materials • Printed campaign materials • Medication list wallet cards • Posters • Door hangers • Bags • Customizable electronic materials • Press release and media advisory • Newsletter article • Letter to the editor • PSA pitch guide
Important Dates • September 9, 2011: Letter of Intent due • October 2011: Outreach activities • November 11, 2011: Report due • December 2011: Finalists notified • February 2012: Award presentation
Contact Information • [SCHOOL] Organizer(s): • [NAME, EMAIL, PHONE] • [NAME, EMAIL, PHONE] • Adherence Challenge Contacts: • Whitney Zatzkin (submissions and materials) wzatzkin@aacp.org • Julia Nagy (media) julia.nagy@gmmb.com Script Your Future is a campaign of the National Consumers League