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Our Innovation Focal Points in Agrochemicals. Areas of innovation Innovative active ingredients and new modes of action Development of new products, combinations, formulation and application technologies Plant health (stress tolerance, yield increase, food quality)
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Our Innovation Focal Points in Agrochemicals Areas of innovation • Innovative active ingredients and new modes of action • Development of new products, combinations, formulation and application technologies • Plant health (stress tolerance, yield increase, food quality) • New approaches in biological crop protection and diagnostics Our markets • Agriculture (products to control weeds, plant diseases and pests) • Non-crop applications (products for professional users and consumers) Major technology platforms • Chemistry, biochemistry, biology • Genomics, bioinformatics • High-throughput screening • Combinatorial chemistry Company Profile • June 2010 • Slide 1
Our Innovation Focal Points in the Area of Seeds and Traits Areas of innovation • Yield increase • Improved quality of agricultural crops • Abiotic (non-living) stress tolerance (heat, drought etc.) • Broadening the spectrum of herbicide-tolerance through additional mechanisms of action • Improved resistance to insect attack and plant diseases Our markets and key crops • Seed for agricultural crops:cotton, oilseeds and rice • Vegetable seed • Traits for further crops, e.g. soybeans and wheat Major technology platforms • Classical breeding, molecular marker-assisted breeding, hybridization • Genetics and plant biotechnology • Bioinformatics Company Profile • June 2010 • Slide 2
Forces of change in our industry Regulatory Authorities NGOs Scientific Community Media MarketDynamics Competition Political Arena CropScience Industry RegulatoryEnvironment Macro Economics TradeAgreementsGATT / NAFTA Consumers BalancedResource Management InnovativeProducts& Solutions UNWorld bankFAO Food Industry Food Retailers Growers
Government, Regulatory, Industry and Special Interest Impact • Arguing only the “science” is not the answer • We are seeing our industry defined by others
Government, Regulatory, Industry and Special Interest Impact • Arguing only the “science” is not the answer • We are seeing our industry defined by others • Political landscape has changed • Environmental laws run on separate tracks • Endangered Species Act (ESA) • Clean Water Act (CWA) • Clean Air Act (CAA) • FIFRA • Lawsuits are causing regulatory tracks to merge • Agriculture is a passenger on colliding trains • Impact on agriculture & industry are real and serious
EPA: Jackson, Congressional Black Caucus to launch environmental justice tour (01/22/2010) "Environmental justice is a priority for EPA and must be part of every action we take," Jackson (U.S. EPA Administrator Lisa Jackson) said in a statement. "By meeting people where they are and talking to them about the challenges they face, we can broadly expand the conversation on environmentalism."
Improvement Required within the Industry • CropLife America survey shows need for improvement: • 47% comfortable talking about pesticides • 25% knowledgeable discussing pesticides • Half won’t admit they work in our industry • 74% would speak up if they knew what to say • Get Informed and Involved!
Be Ambassadors for Agriculture! Thank you for your time.Questions?