Implicit Association Test

1. Implicit Association Test July 15, 2010 PunjapornPojanapunya punjaporn.poj@kmutt.ac.th

2. Speak your mind • Can you speak your mind? • Do you know your mind? Questionnaire Implicit Association Test (IAT)

3. Implicit Association Test • Assess your unconscious preferences using Implicit Association Test • ‘‘a measure of strengths of automatic associations” which examines performance speeds on classification tasks (Greenwald et al., 2003, p. 197)

4. Implicit Association Test Concepts - Attributes Source: https://implicit.harvard.edu/implicit/demo/selectatest.html

5. Implicit Association Test This IAT often reveals a relative link between: • Liberal arts & Females • Science & Males Concepts - Attributes Gender – Science IAT Source: https://implicit.harvard.edu/implicit/demo/selectatest.html

6. Implicit Association Test Male Science Female Liberal Arts Man Girl Humanities Biology

7. Implicit Association Test • More IAT: https://implicit.harvard.edu/implicit/demo/selectatest.html https://implicit.harvard.edu/implicit/thailand

8. IAT research • Implicit attitudes towards native and non-native speaking teachers • Implicit attitudes: IAT • Explicit attitudes: preferences and feelings • Watson Todd, R. and Pojanapunya, P., 2009, Implicit attitudes towards native and non-native speaker teachers, System, Vol. 37, No.1, pp. 23-33.

9. IAT research • RQs: • What are Thai university students’ explicit attitudes towards NESTs and non-NESTs? • What are Thai university students’ implicit attitudes towards NESTs and non-NESTs? • Is there a relationship between explicit and implicit attitudes towards NESTs and non-NESTs? • Is there a relationship between previous learning experience with NESTs and attitudes towards NESTs and non-NESTs?

10. IAT research This IAT often reveals a relative link between: • NESTs & positive • non-NESTs & negative Concepts - Attributes Native Teachers ? ?

11. IAT research:Implicit attitudes (IAT)

12. IAT research:Explicit attitudes (questionnaire) • Have you ever experienced native English speaker teachers? • In your educational experience, how much did you like studying English with native and non-native English speaker teachers (NESTs and non-NESTS)? • I would want to be taught English by a NEST • I would want to be taught English by a non-NEST • Suppose that 10 English teachers were recruited. How many of them do you think would be NESTs and non-NESTS? • Please rate how warm or cold you feel toward NESTs and non-NESTS? (0 = coldest feelings, 5 = neutral, 10 = warmest feelings)

13. Try IAT • Implicit attitudes towards native and non-native speaking teachers • http://arts.kmutt.ac.th/crs/moodle/instruction.html

14. Sequence of blocks in the IAT

15. Categories of data:Explicit attitudes

16. Categories of data:Implicit attitudes

17. Data analysis • RQs: • What are Thai university students’ explicit attitudes towards NESTs and non-NESTs? • What are Thai university students’ implicit attitudes towards NESTs and non-NESTs? • Is there a relationship between explicit and implicit attitudes towards NESTs and non-NESTs? • Is there a relationship between previous learning experience with NESTs and attitudes towards NESTs and non-NESTs? • Mean, SD, T-test, correlation

18. IAT & research in SoLA • Social Science • Smoking: smokers and non-smokers • Social imbalance: Isarn and Central Thai • Language studies • Dictionaries: electronic and paper dictionaries • Graded readers: reading in English and reading in Thai

19. SoLA funding • Budget • Programmer • Minor-cost project funding • Proposals • can be submitted by full-time staff of SoLA • can be submitted at any time to the CRS • can ask for funding up to a maximum of 5,000 baht • should include the following information: researcher's name, title of research project, concise (1 paragraph) description of the project, and details of budget required Source: http://arts.kmutt.ac.th/crs/