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Implementing Mobile Learning in the Workplace: Benefits, Strategies, and Success Factors
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M-Learning in the Workplace: Implementing Benefits, Strategy & Success Factors Amit Garg @gargamit100
Our Background 8 years 10 Recognized by Training Industry, Red Herring, Deloitte, CLO 5 Apex Awards
Agenda • Understanding Mobile Devices • Why Consider Mobile Learning? • Mobile Learning Myths • 6 Key Strategic Decision Areas • Success Factors
Quick Question • Have you created / implemented mobile learning in your organization?
Quick Question • Have you created / implemented mobile learning in your organization? • How many of you are on Twitter or any other back channel right now?
Agenda • Understanding Mobile Devices • Why Consider Mobile Learning? • Mobile Learning Myths • 6 Key Strategic Decision Areas • Success Factors
Understanding Mobile Devices Source: http://www.mlearnopedia.com/mlearncon/
Understanding Mobile Devices The 7th Mass Media – TomiAhonen • Key Characteristics - first personal mass media - permanently carried - always on & connected - built-in payment mechanism - available at the point of creative inspiration - most accurate audience measurement - captures the social context of media consumption - allows Augmented Reality to be used in media
Understanding Mobile Devices Can do a lot more on mobile: • Job aids, checklists, reminders, reference, how-to videos • Assignments, quiz, survey, evaluation • Decision support, simulations, procedures • On demand access, location specific, augmented reality • Audio-video recording, note taking, photo sharing • Feedback, discussions, commenting, coaching Mobile Everything! “Mobile phones are misnamed. They should be called gateways to all human knowledge” Ray Kurzweil, a futurist, at Handheld Learning conference in 2009 Source: https://sites.google.com/a/adlnet.gov/mobile-learning-guide/home/
Agenda • Understanding Mobile • Why Consider Mobile Learning? • Mobile Learning Myths • 6 Key Strategic Decision Areas • Success Factors
Why Consider Mobile Learning? • Do more with less • Mobile workforce is growing and will reach 1.3 billion by 2015 (37.2%) – IDC • Changing workplace demographics • Avg 21 yr old – 5000 hrs of video games, 250,000 emails, 10,000 hrs of phone use, 3500 hrs online • A recent Cisco report claims youngsters are choosing lower paying jobs for more flexibility • Changing behaviors • Smartphones (& tablets) have taken over the world • Mobile access to Internet is increasing
Why Consider Mobile Learning? • When do we learn (Dr. Gottfredson’s moments of learning need) • Helps in collaborative, informal learning • Fits learners schedules. Is truly anytime anywhere. Allows just-in-time performance support • Captures the creative impulse “If Google designs for Mobile First you should, at least, start including mobile in your learning plans” Clark Quinn in the eLearning Guild Report on mlearning
Agenda • Understanding Mobile • Why Consider Mobile Learning? • Mobile Learning Myths • 7 Key Strategic Decision Areas • Success Factors
Mobile Learning Myths Just learning ‘on the move’ Small screen size is unsuitable for learning Create once and deliver on all devices Elearning on the phone It’s not secure Mobile content is expensive to create and distribute SCORM compliancy is a must
Mobile Learning Myths Just learning ‘on the move’ Small screen size is unsuitable for learning Create once and deliver on all devices Elearning on the phone It’s not secure Mobile content is expensive to create and distribute SCORM compliancy is a must
Mobile Learning Myths Just learning ‘on the move’ Small screen size is unsuitable for learning Create once and deliver on all devices Elearning on the phone It’s not secure Mobile content is expensive to create and distribute SCORM compliancy is a must
Mobile Learning Myths Just learning ‘on the move’ Small screen size is unsuitable for learning Create once and deliver on all devices Elearning on the phone It’s not secure Mobile content is expensive to create and distribute SCORM compliancy is a must
Mobile Learning Myths Just learning ‘on the move’ Small screen size is unsuitable for learning Create once and deliver on all devices Elearning on the phone It’s not secure Mobile content is expensive to create and distribute SCORM compliancy is a must
Mobile Learning Myths Just learning ‘on the move’ Small screen size is unsuitable for learning Create once and deliver on all devices Elearning on the phone It’s not secure Mobile content is expensive to create and distribute SCORM compliancy is a must
Mobile Learning Myths Just learning ‘on the move’ Small screen size is unsuitable for learning Create once and deliver on all devices Elearning on the phone It’s not secure Mobile content is expensive to create and distribute SCORM compliancy is a must
Mobile Learning Myths Just learning ‘on the move’ Small screen size is unsuitable for learning Create once and deliver on all devices Elearning on the phone It’s not secure Mobile content is expensive to create and distribute SCORM compliancy is a must
Mobile Learning Myths Just learning ‘on the move’ Small screen size is unsuitable for learning Create once and deliver on all devices Elearning on the phone It’s not secure Mobile content is expensive to create and distribute SCORM compliancy is a must
Agenda • Understanding Mobile • Why Consider Mobile Learning? • Mobile Learning Myths • 6 Key Strategic Decision Areas • Success Factors
6 Key Strategy Decision Areas 1. Establish the Need • Challenges in connecting with, training your mobile workforce? • Support for sales/ field staff • What do you wish to achieve? • Why is mobile a good (only) option?
6 Key Strategy Decision Areas 2. Assess Readiness • Audience profile • Management buy-in • Does mobile fit into your learning strategy/ ecosystem?
6 Key Strategy Decision Areas 3. Devices & Platforms to Support Source - http://www.asymco.com/2011/09/04/the-proliferation-of-mobile-platforms-continues/
6 Key Strategy Decision Areas 3. Devices & Platforms to Support
6 Key Strategy Decision Areas 3. Devices & Platforms to Support Source: Good Technology State of BYOD Report 2011
6 Key Strategy Decision Areas 3. Devices & Platforms to Support Source: Good Technology State of BYOD Report 2011
6 Key Strategy Decision Areas 4. Delivery Modes Source: Worklight
6 Key Strategy Decision Areas 4. Development Options • Flash vs. HTML5 • Flash mobile support has been stopped • Gartner • By 2015, 50% of apps that were native in 2011 will be in HTML5. • Also HTML5 will alone not satisfy all cross-platform development needs. • You can continue with different tools for PC and mobiles
6 Key Strategy Decision Areas 4. Development Options • Flash vs. HTML5 • Flash mobile support has been stopped • Gartner • By 2015, 50% of apps that were native in 2011 will be in HTML5. • Also HTML5 will alone not satisfy all cross-platform development needs. • You can continue with different tools for PC and Mobiles • LMS Tracking • What all do you wish to track? • How will you use that data? • Is SCORM necessary?
6 Key Strategy Decision Areas 4. Development Options • Flash vs. HTML5 • Flash mobile support has been stopped • Gartner • By 2015, 50% of apps that were native in 2011 will be in HTML5. • Also HTML5 will alone not satisfy all cross-platform development needs. • You can continue with different tools for PC and Mobiles • LMS Tracking • What all do you wish to track? • How will you use that data? • Is SCORM necessary? • Development Team • Who will develop? • Which Authoring tools? • Who manages updates/ support?
6 Key Strategy Decision Areas 5. Content Types • Formal/ Informal (discussion forums, sharing etc) • Performance Support • Access to documents/ experts – how-to videos
6 Key Strategy Decision Areas 6. Security • Role based access to material/ information • Password protected devices • Remote erasing of data/ information
Agenda • Understanding Mobile • Why Consider Mobile Learning? • Mobile Learning Myths • 6 Key Strategic Decision Areas • Success Factors
Success Factors • Identify the real need for implementing mLearning • Access culture/ readiness • Stakeholder commitment/ buy in • Design to suit user’s real context – it’s the learner who is mobile • Adopt a strategy that works for your setup (may need trial and error) • Plan some quick wins • Make website mobile compatible • Turn on the mobile version of your LMS • Try a small app or blog for sharing updates • Try with sales team
Success Factors • Pilot with limited group • Know what to measure and how will you measure it • Get user feedback and implement • Support through pilot to rollout and beyond is crucial • Provide real mLearning benefits – just-in-time access, offline use, access to experts, ability to share & comment, ability to capture a spark • There needs to be focus on alignment with mainstream learning/ training function • Re-evaluate strategy every 3-6 months. Revamp if need be
References • The Mobile Learning Edge – Gary Woodill Ed.D (http://www.amazon.com/The-Mobile-Learning-Edge-Technologies/dp/007173676X) • https://mobilelearninginfokit.pbworks.com/w/page/41122430/Home • http://www.mlearnopedia.com/mlearncon/ • Mobile Learning Landscape and Trends – eLearningGuild Report : http://www.elearningguild.com/research/archives/index.cfm?id=149&action=viewonly • http://www.idc.com/getdoc.jsp?containerId=prUS23251912 • ADLnet Mobile Learning Handbook - https://sites.google.com/a/adlnet.gov/mobile-learning-guide/home • Google Glass project video - http://www.youtube.com/watch?v=9c6W4CCU9M4 • http://mashable.com/2012/02/03/smartphone-sales-overtake-pcs/ • Good Technology State of BYOD Report • http://www.asymco.com/2011/09/04/the-proliferation-of-mobile-platforms-continues/
Amit Garg @gargamit100 Thank You!