70 likes | 109 Views
By applying the Omni Channel Retail strategy to your online marketplace, Retailers can retain customers and grow your business & exceed customer satisfaction.
E N D
Difference between omnichannel vs multi- channel? Future Trends in Omnichannel Retail ‘ ‘ ’ ’ Omni Channel Retail Solutions
Key Differences Multichannel Retailing It allows consumers to buy a product through multiple channels. Still, they are locked on their chosen device and must complete their journey with a single channel. Omni channel Retail People and Search Product and Pay Online and later Pick it up by Physically going to Store 01 01 02 02 Multichannel Retailing Provides Digital Sales Opportunities thus restricts future sales opportunities and downgrades overall omni- channel customer experience Omni channel Retail It allows consumers to use their favourite technology, creating a strong link between the brand and its consumer base. 03 03 04 04
Multi-Channel Or Omnichannel Retail With multichannel retail, each channel can work on its own. Employees of each channel don't have to worry about communication and can focus on building their channels. Omnichannel marketing requires more work to implement and be effective. If a business doesn't want to do the work, it may be easier to stick with multichannel marketing because it still gets good results. Multichannel retail allows consumers to make purchases through different channels, it is more important than ever to have integrated channels. Omni Channel Retail offers benefits that make the work worthwhile. With a solid start in your marketing strategy, you can create a unified channel that helps customers with their purchases and converts them into repeat customers.
What Makes Omnichannel Marketing Better Than Multi- Channel Marketing? creates a seamless experience for shoppers consumers choose to shop online and then pick up those items at physical locations. D D A A Omnichannel Omnichannel Marketing Marketing customers can easily search and shop in a variety of sizes and locations. B B E E C C In-store Experience are better for Returning customer through website give good ROI for your business
The Future Of Omnichannel And Multichannel In-store solution providers will need to adapt to better integrate with other channels. 1 This shift is primarily driven by digital, so traditional retail solution providers are likely to catch up the most. 2 There will be more in-store capabilities than online as more E-commerce providers will try to provide more innovation for this. 3 Multichannel will create barriers for customers who want to guide their journey, leading to competition. 4
The Bottom Line The Bottom Line Omni Channel Retailing requires more work and focus on the part of your employees to implement it. However, the benefits make that extra work and time worth it. By applying an Omni Channel Retail strategy to your online marketplace, you can retain customers and grow your business.
‘ ‘ ’ ’ Thanks Thanks