Урок-презентация по теме “In Fashion – Out of Fashion”

1. Урок-презентация по теме “In Fashion – Out of Fashion” Урок подготовлен учителем английского языка лицея №67 г.Тольятти Гуровой С. Г.

2. Цель урока: Ознакомить учащихся с новым материалом по теме урока. • Изучить новый материал и повторить лексику по теме МОДА –ОДЕЖДА- КУТЮРЬЕ • Усовершенствовать навыки чтения и говорения ( монологического высказывания ) • Закрепить умение грамматически правильно оформлять условные предложения • Автоматизировать навыки употребления сравнительной и превосходной степени имен прилагательных • Усовершенствовать навыки употребления предлогов и фразовых глаголов

3. Содержание ( contents of the lesson ): • Warm-up. Fashion in our world. • Fashion “Haute Couture” • Famous Designers • Vocabulary and grammar exercises • Degrees of comparison of adjectives • Use of prepositions • Vocabulary work “ Create a fashionable person “ • Rules of Fashion • Conclusion

4. What’s Fashion? • For centuries individuals or societies have used clothes and other body adornment as a form of nonverbal communication to indicate occupation, rank, gender, locality, class, wealth and group affiliation. Fashion is a form of free speech.  It not only embraces clothing, but also accessories, jewellery, hairstyles, beauty and body art. What we wear and how and when we wear it, provides others with a shorthand to subtly read the surface of a social situation.

5. What is Haute Couture? Costume and Fashion history would not be the same without Haute couture. Haute Couture is a French phrase for high fashion.  Couture means dressmaking, sewing, or needlework and haute means elegant or high, so the two combined imply excellent artistry with the fashioning of garments.  The purchase of a haute couture model garment is at the top level of hand customised fashion design and clothing construction made by a couture design house.  A model haute couture garment is made specifically for the wearer's measurements and body stance.  The made to measure exclusive clothes are virtually made by hand, carefully interlined, stay taped and fitted to perfection for each client. 

6. Calvin Klein Calvin Klein is one of the world’s leading lifestyle design and marketing companies. With headquarters in New York and worldwide operations in Milan, Paris, Hong Kong and Tokyo. Calvin Klein designs and markets a range of designer products that are manufactured and marketed through an extensive network of licensing agreements globally.Calvin Klein Collection is the most prestigious and luxurious brand, setting the tone of elegance and modern sophistication for all of the other Calvin Klein brands. The men’s and women’s collections are produced under a license with Vestimenta Spa and are distributed globally through a growing network of free standing stores in key cities, including our stores in New York, Dallas and Paris, and in select luxury department and specialty stores.

7. Calvin Klein collection Spring 2002 Spring 2006

8. Coco Chanel Gabrielle Bonheur Chanel [1883–1971] French fashion designer b. Saumur.She established a millinery shop in Deauville in 1909, founded her first house of couture there in 1913, and opened in Paris in 1914. An enormously influential designer from the mid-1920s on, she was noted for her simple, elegant modern styles: jersey dresses, especially the “little black dress,” and suits; perfumes, notably Chanel No. 5, created in 1922; black or gray pullovers with white piqué collars and cuffs; boxy, braid-trimmed suits; trousers for women; and clothing generally designed for comfort. Among the most imitated of all designers she had a major resurgence of popularity beginning in 1954, when she reopened the business she had closed (1930) at the beginning of World War II. Her fashion empire ranged from Chanel suits and quilted handbags with chains to costume jewelry and a textile house.

9. Chanel collection Spring 2002 Spring 2006

10. Valentino Valentino is a designer who has successfully combined the couture of Paris and Italy together, using French embroidery along with Italian fabrics and workmanship. He has established himself as one of the greatest designers, with a very beautiful and feminine style.1932 Valentino Garavani was born, in Voghera, North of Milan, Italy, son of an electrical appliance store owner. He grew up drawing fashions and wanted to study art and design

11. Spring 2002 Spring 2006 Valentino collection

17. Togliatty What’s Fashion? Author Brukova Tatiana 9v 2006

18. Content 1. Warm – Up 2. What’s Fashion? a)Fashion After 80’s b)Influences On Millenium Fashion c)What Is Haute Couture? d)The Best Designers Of The World Calvin Klein Chanel Valentino Dolce&Gabbana Alexander McQueen Donatella Versace 3. Conclusion

19. Warm - Up The main idea of the project is to show what place in our life does fashion occupies. Also I want to tell you about the most famous designers of the world and I want you to get acquainted with some of their collections.

20. What’s Fashion? • For centuries individuals or societies have used clothes and other body adornment as a form of nonverbal communication to indicate occupation, rank, gender, locality, class, wealth and group affiliation. Fashion is a form of free speech.  It not only embraces clothing, but also accessories, jewellery, hairstyles, beauty and body art. What we wear and how and when we wear it, provides others with a shorthand to subtly read the surface of a social situation.

21. Influences on Millennium Fashion No doubt individuals will soon start to seek out little dressmaker clothes as young girls did when they patronised. Certainly those with real money hardly want to be seen sporting the same designer top or handbag as their best friend and at a hugely inflated price. The purpose of fashion is to reveal individual differences not provide identikit uniforms. Spotting or setting a trend early is crucial to the integrity of fashion makers. Films are still important as influences on fashion and trends for fashion, make up, hairstyles and jewellery. A recent example of this is the influence of the Nicole Kidman film Moulin Rouge and the lace Edwardian clothing that has been copied for the high street. 

22. What is Haute Couture? Costume and Fashion history would not be the same without Haute couture. Haute Couture is a French phrase for high fashion.  Couture means dressmaking, sewing, or needlework and haute means elegant or high, so the two combined imply excellent artistry with the fashioning of garments.  The purchase of a haute couture model garment is at the top level of hand customised fashion design and clothing construction made by a couture design house.  A model haute couture garment is made specifically for the wearer's measurements and body stance.  The made to measure exclusive clothes are virtually made by hand, carefully interlined, stay taped and fitted to perfection for each client. 

23. Calvin Klein Calvin Klein is one of the world’s leading lifestyle design and marketing companies. With headquarters in New York and worldwide operations in Milan, Paris, Hong Kong and Tokyo. Calvin Klein designs and markets a range of designer products that are manufactured and marketed through an extensive network of licensing agreements globally.Calvin Klein Collection is the most prestigious and luxurious brand, setting the tone of elegance and modern sophistication for all of the other Calvin Klein brands. The men’s and women’s collections are produced under a license with Vestimenta Spa and are distributed globally through a growing network of free standing stores in key cities, including our stores in New York, Dallas and Paris, and in select luxury department and specialty stores.

24. Spring 2002 Spring 2006 Calvin Klein collection

25. Coco Chanel Gabrielle Bonheur Chanel [1883–1971] French fashion designer b. Saumur.She established a millinery shop in Deauville in 1909, founded her first house of couture there in 1913, and opened in Paris in 1914. An enormously influential designer from the mid-1920s on, she was noted for her simple, elegant modern styles: jersey dresses, especially the “little black dress,” and suits; perfumes, notably Chanel No. 5, created in 1922; black or gray pullovers with white piqué collars and cuffs; boxy, braid-trimmed suits; trousers for women; and clothing generally designed for comfort. Among the most imitated of all designers she had a major resurgence of popularity beginning in 1954, when she reopened the business she had closed (1930) at the beginning of World War II. Her fashion empire ranged from Chanel suits and quilted handbags with chains to costume jewelry and a textile house.

26. Spring 2002 Spring 2006 Chanel collection

27. Valentino Valentino is a designer who has successfully combined the couture of Paris and Italy together, using French embroidery along with Italian fabrics and workmanship. He has established himself as one of the greatest designers, with a very beautiful and feminine style.1932 Valentino Garavani was born, in Voghera, North of Milan, Italy, son of an electrical appliance store owner. He grew up drawing fashions and wanted to study art and design

28. Spring 2002 Spring 2006 Valentino collection

29. Domenico Dolce and Stefano Gabbana The fact that Dolce and Gabbana have understood the pulse of the moment both for men and women is no secret. Their trendsetting styles had their cash register ringing up sales of more than $916 million for one year, marking an increase of almost 30 percent at a moment when many are lamenting a stagnant fashion market.

30. Spring 2006 Spring 2002 Dolce&Gabbana collection

31. Donatella Versace Donatella Versace's super styles carry on the family tradition of marrying fashion with rock 'n' roll, started by her enormously talented brother, Gianni, who was murdered in 1997.Even her home is decorated in strong, Neo-classic prints that Versace is known for. She is behind the Palazzo Versace in Australia (the first of seven planned worldwide), an upscale hotel that opened in late 2000 that bears the Versace design stamp. Her teenage daughter, Allegra, inherited 45 percent of the company when her uncle Gianni died; Donatella holds 20 percent, her brother Santo, 35 percent. The customer she designs for:  Sleek, and not afraid to be center of attention. Notable quote: "My inspiration is still rock and roll, but now it's lady rock and roll. The look is more refined, and more glamorous."

32. Spring 2002 Spring 2006 Donatella Versace collection

33. Alexander McQueene Born in the East End of London in 1970, the son of a taxi driver, Alexander McQueen fast rose through the fashion ranks to become one of the leading lights of international design. He graduated from Central St Martins College of Art & Design in 1991, with a display of such flair and innovation that he was immediately awarded an apprenticeship with Savile Row tailors Anderson & Sheppard. He went on to work for Romeo Gigli and Koji Tatsuno, before opening his own studio in East London. Having introduced his label, McQueen managed to secure tabloid headlines with the launch of his infamous, low-cut 'bumsters', while his beautifully crafted and often outrageous designs attracted a small but fiercely loyal clientele, including such influential fashion figures as stylist Isabella Blow, who was sitting on the front row of his MA show. She wore one of the outfits he presented in a Vogue shoot in November 1992 and has championed his work ever since.

34. Spring 2002 Spring 2006 Alexander McQueene colection

35. Conclusion We have just compaired photos of the spring fashion shows (2002 – 2006) and my conclusion sounds as: Fashion doesn’t stands at place! It moves with the time and in my opinion it is really necessary to follow fashion.

36. If you are invited to a party • Black Tie Optional – a man in a formal dark suit with a tie • Black Tie (Formal) –A man in a suit or dinner jacket, a woman in a long dress. A cocktail dress is possible. • Semi-formal – (after 6 p.m.) a suit for men, a cocktail dress for women; ( before 6 p.m.) an ordinary suit for men, a beautiful dress for women • White Tie – a man in a dinner jacket, with a white tie “ butterfly”, wearing a white waist coat is obligatory; a woman in a long dress with sleeves. No bare hands-wear gloves! No cheap jewellery!

37. Are you into fashion?

38. Analyzed the chart ? Now try to finish conditional sentences • If I watch TV fashion shows I always … • If I’m invited to a “Total White” party I … • If I had more spare money I… • If I hadn’t agreed to your idea of wearing … at the party I …

39. A comfortable An ordinary A trendy A fashionable A baggy A smart An expensive Pair of jeans Tie Long-sleeved dress Jacket Pair of trainers Leather belt Fancy dress High-heeled shoes Can you think of a fashionable person?Please, continue:A woman, who is into fashion, can possibly wear… .A man, who is out of fashion, is dressed in … .

40. Find mistakes in the use of phrasal verbs and prepositions • It’s just ridiculous to think all fashion designers originated from France. • Not many people can follow fashion rules nowadays. It depends from their social background, family income and character. • I don’t think I can be called a trendy person. Sometimes I am on fashion, sometimes I am out of it. • If you take care for your clothes, no matter they are trendy or not, you will always make a pleasant impression to people. • Why should I follow those ever- changing rules of fashion? Now high-heeled shoes then low-heeled ones! I never catch on with it! • I’d like to take to a career of a model . I’m really into fashion and will do my best to make my dream come true.

41. Rules of fashionDochoose three expressions out of the given and prepare a monologue on the topic. • Follow latest fashion trends • Wear bright colours if you have got a dark complexion of your face • Don’t forget about your individuality • Think of your whole image • Always remember about dress codes • Enjoy being in the centre of attention fashionable • Be ready to change • Believe your eyes • Never wear black if you are gloomy • Look for new ideas, don’t be afraid of experiments