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Chapter 11: Your Future and Information Technology. Competencies (Page 1 of 2). Explain why it is important to have an individual strategy to be a "winner" in the information age Describe how technology is changing the nature of competition
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Competencies (Page 1 of 2) • Explain why it is important to have an individual strategy to be a "winner" in the information age • Describe how technologyis changing the natureof competition • Discuss four ways people mayreact to new technology
Competencies (Page 2 of 2) • Describe how you can stay current with your career • Describe different careers in information technology
Introduction • This final chapter is not about the far future, it’s about today and the near future • It’s about how organizations adapt to technological change • It’s about you and what you can do to keep your computer competency up to date • Recognize the impact of technological change and use it to your advantage
Changing Times • Most organizations make formal plans to keep track of technology and implement it in their competitive strategies • Consider Automated TellerMachines (ATMs), onlinebanking, and Internet-onlybanking operations
Technology and Organizations • New products • New enterprises • New customer and supplier relationships Merrill Lynch’s cash management account New technology helps FedEx maintain customer loyalty
Technology and People • Cynicism • Naiveté • Frustration • Proactivity
How You Can Be a Winner • Stay current • Maintain computer competency • Develop professional contacts • Develop specialties • Be alert for organizational change • Look for innovative opportunities
A Look to the Future • Maintaining Computer Competency and Becoming Proactive • Concentrate on goals • Use computers to your advantage • Gain control over technology • Keep an eye on the futureand move toward success
Open-Ended Questions (Page 1 of 2) • Why is strategy important to individual success in the information age? What is your strategy? • Describe how technology changes the nature of competition. • How can your computer competencies and knowledge help you get ahead in today’s market?
Open-Ended Questions (Page 2 of 2) • What does proactive mean? What is a proactive computer user? What advantages does this type of user have over the other types? • Discuss several different careers in information technology. Which are of interest to you?