The film pitch

1. The film pitch By Luke Higgins & Andrew Birch

2. Market Research On doing our market research we looked a several past comedies that had been very successful some of these past comedies were films such as American Pie, Super Bad, Epic movie, Jack and Jill and The Imbetweeners. We where inspired by all of these films but the one that inspired us the most was Imbetweeners and the transformation it underwent As it became such a popular series that they made a film. All of the settings locations and characters were also possible to achieve as it was set in a school and the main four characters where all 6th form school boy so it made perfect scenes to get our inspiration from the film. We also created a survey so that we could see what our audience wanted to see. We asked certain questions like what sort of genre are they into to? Would they prefer a male or female main role? After receiving the feed back we could then begin to make our film and aimed our target audience at teenager as they would understand the comedy we where offering them.

3. Macro and Micro decisions Some of the Macro decisions we had we had to decide on a unique selling point. So we decided to go for a light hearted teenage comedy that appeals to ages from 15 upwards . Another macro decision we have to make was what we would like the audience to take away from our film, what we want our audience to take away from our film is how hard it is for a teenager to fit in in a modern lifestyle and some of the decisions they have to make . Some micro decisions that would be really important to our film would be location, Mise en scene, costume, props, casting, camera angles, script, lighting, music and hairstyle . These would all be big factor in our film as they individual that our film the best it can be when they all come together as one.

4. Our survey results How many main characters would you like to see in a comedy film? What is your preferred setting for a comedy movie? Do you prefer one main story line in a comedy film, or various different plot twists? What themes do you like the most about teenage comedy?

5. Our survey results Which Style of music would you prefer during a comedy film? Please rate the following titles out of five

6. Our survey results List below your favourite films of the comedy genre Click Dumb & Dumber The Inbetweeners Mr Beans Holiday

7. Our survey results What other elements would you like to see in a comedy film? Relationships Jokes Awkward situations Sex scenes Unconventional characters

8. Target audience Our target audience will be students/teenagers as when we asked people to fill out our survey they gave us good feedback to aim our film towards that audience. We also asked people to state their favourite film the majority of the films we got back where comedies so we chose to do a comedy. So going of all of our feed back of our survey we came to a mutual decision to aim our film at teenager/students. Being teenage students our self's means that we have an inside look and our own opinion on what the audience would want for instance we can get inspiration from friends so It was the was the right choice.