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Experiences in Applications of Strategic Management in Companies. David Hawk, Professor New Jersey Institute of Technology. Traditional differences are being reconsidered. Some differences no longer make a difference Differences between projects and their environments are being rethought
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Experiences in Applications of Strategic Management in Companies David Hawk, Professor New Jersey Institute of Technology
Traditional differences are being reconsidered • Some differences no longer make a difference • Differences between projects and their environments are being rethought • Differences between projects are becoming counter-productive • New differences are needed
Historic: Project Management & Strategic Formulation • Emergence of PM • Emergence of SF • Status of PM • Status of SF • Co-Existence • Closing the Gap
Futuristic: A Sense of Project Management • NASA and the Sky as a limit • NASA and the limits in the Foundations • Beyond NASA • Strategic Deregulation • Deregulation as Strategy • Strategic Management in Companies • At the edge of Corporate Reality
From Strategic Defense to Defensive Strategy to Strategic Offense • The Hudson Institute – Herman Kahn • The Rand Corporation – Hasan Ozbekhan • Minztberg, et.al., 1998 – Schools of Thought • Ken Lay, et.al., 2002 – Strategic deceit • Secretary of Defense, 2003, Strategic Information
Regrouping: Schools of Strategy in the 1990s • Planning – formal process • Positioning – analytical process • Entrepreneurial – visionary • Cognitive – mental process • Learning – emergent process • Design – process of conception • Power – negotiation process • Cultural – collective process • Environmental – reactive process • Configuration – transformation
Filling the Strategic/PM Gap: PM towards SM • Average salary of a PM - $75,000, manages 15 people • Average salary of a SM - $3,000,000, manages 100,000 people
Filling the Gap: SM merging with PM or something else? • Enron • Worldcom • ABB • Shell • Toyota • etc • even…Nokia?
Negotiating with Future Realities via Current Relationships • Reflection • Redirection • Deconstruction • Reconstruction • Reintegration
The Quest for a Better Future: Creative Reconstruction • Schumpeter, J. • Merton, R. • Georgesu-Roegen, N. • Rapoport, A. • Churchman, W. • Vickers, G. • Trist, E. • Etc…
Planning as Projection Management The rest is up to you… Along with those next to, following behind and standing in front of … The challenges are worthy of your time, and you…