Wildlife Lessons for Entrepreneurs

1. Wildlife Lessons forEntrepreneurs

2. Animals creating scarcity in era of plenty • Globalisation creates a surplus economy: China • Shrinking marketplace - Mala Mala – drought • Less waterholes/food – table manners out • Large prey move away – changing food chain • Cheetah = specialist – small prey • Lions move in diversify : large to small prey • One needs to adapt in a shrinking marketplace!

3. Animals creating scarcity in era of plenty • NB: Create scarcity in an era of plenty! • Leopard catching prey – climbing in tree • Entrepreneur must also differentiate offering • Hyena (coward) – change character – challenge • leopard • Leopard comfort zones – not high enough in • tree

4. Animals creating scarcity in era of plenty • Lesson for entrepreneurs: • Do not become complacent with scarcity • Competition can come from outside your • industry e.g retail stores in financial services • And then came the rain…. back to normal • BUT • Entrepreneurs must not forget lessons of hard • times – but plan for such times!

5. Dolphin Thinking during Profound Change • Lynch & Kordis comparison – dealing with uncertainty • Challenge is to cope with exponential change • Alvin Toffler – 50 000 years example • Before agricultural revolution – shape glacially • Changes in world of work Agri – 5000 years Industrial – 300 years I&C - > 40 years New trend – productivity- Biotech, Ar Int, Robotics

6. Dolphin Thinking during Profound Change • Dolphin has a inquisitive nature, exploring new waters • Entrepreneur anticipates & embraces change- key to unlock potential new opportunities • Entrepreneurs Learn and Experiment constantly • You can’t use yesterday’s tools to do business today • and still expect to be in business tomorrow • Baldwin

7. Dolphin Thinking during Profound Change • Typical Carp: • Unaware of change • Ignorant that existing wave is declining or • Ignore that new wave is beginning • Refusal to acknowledge that things can change

8. Dolphin Thinking during Profound Change • Typical Shark: • Aware of new waves but meet it with resistance • Prefer to remain in familiar waters – cannot fail • If changes are to be made – make sure no harm • will come to them • Spread messages like “it’s just a fad, stick to the • basics”

9. Dolphin Thinking during Profound Change • Typical Dolphin: • Always thinking ahead and expecting change • Entrepreneurs avoid comfort zones • No sooner out of existing the wave already • discovered new wave • Entrepreneurs constantly seek new opportunities

10. Dolphin Thinking during Profound Change • Typical Dolphin: • Intuitively thinking of change – not waiting for it • Entrepreneurs want change and create change • Sensitive to fundamental shifts • Entrepreneurs’ inquisitive nature smell change • Begin disengagement & exploring new waves • Entrepreneurs avoid sentiments clouding new • opportunities

11. Dolphin Thinking during Profound Change • Typical Dolphin: • Dolphin & Entrepreneurs, like a good surfer always • looking out for the next big wave • NB: • timing critical – too fast destroys existing value • too slow misses the new wave • challenge to ride both and change centre of gravity • at the right pace and sequence

12. Eagle Minded People • Entrepreneur – like eagle – king in his own right • Call this creature him, not it, a friend to learn from • “Luck and destiny is the world excuses for failure” • Eagle – keen vision no other can match • Entrepreneurs also need clear vision - a mental picture • of how they see their future

13. Eagle Minded People • Eagles move faster than any other earthly creature • Entrepreneurs also fly high, fearless, breaking through • self-created limits & boundaries • Always seeking opportunities BUT the Eagle qualifys his • prey – viable opportunities • Good hunter knows every day is a hunting day but • every day is not a shooting day • Entrepreneurs focus on sustainably viable • opportunities – not short lived one’s

14. Eagle Minded People • Eagles begin their day early – get the most out of it • Entrepreneurs not in bed while others make money • Eagle generally has > than one nesting territory • If the terrain limits him to 1 site, he will defend it • Entrepreneur can stick to one opportunity but also • needs to diversify if market conditions change – • good surfer – quick reactor – big waves

15. Wild Dogs give meaning to family values • Super killers – most successful hunters – 80% • Known for education/training of their young • Descended from grey wolf - 120k survived • smell prey (opportunity) 2kms away • hear prey (opportunity) 16kms away • Entrepreneurs developed senses to “Smell” • opportunities – by constantly thinking opportunities

16. Wild Dogs give meaning to family values • FOB – identify & preparing successor = vital • Wild dog devotion to prepare young = NB lessons • catch and bring their young life prey • FOBs should expose future successors to real life • business experiences • social skills – social structure in family • FOBs teach children their respective roles from • a young age

17. Wild Dogs give meaning to family values • Wild dog natural nurturer – take care of weak/sick • Characteristics: • speed – adopt fast if need be • stamina – endurance – do not give up! • patience – pursue most viable opportunities • teamwork – know your role and responsibilities • Focus on overall objective – but taking care • Balance between Family and Profit

18. Monkeys redefines the concept of value • Globalisation reshapes the marketplace • Changing concept of value – lifelong learning • Need to stay relevant to survive • Monkey speeds to deliver good example • Sailing Wen - Taiwan

19. Monkeys redefines the concept of value • Monkey spots opportunity for food 2nd to none • Excellent colour vision & discern: good/bad • Entrepreneur requires good judgment/decisions • Monkey uses brain, not senses to find food • Entrepreneur needs to think before doing

20. Monkeys redefines the concept of value • Monkey inquisitive nature- unafraid to experiment • Baboons in Kenya diversified their food chain • Prerequisite to explore new ideas is willingness • to learn - continuously learning, like a child • “In times of profound change the learners will inherit • the earth, while the learned will find themselves • Beautifully equipped to deal with a world that no • longer exists. • Al Rodgers

21. Monkeys redefines the concept of value • Understand fragmented networks • Associate with other animals – common goal • Monkey/mongoose – anti predator allies • Monkey watch sky, mongoose ground:warning signal • Entrepreneur : trusted networks & associations • Creating 1 stop service – working together

26. World of Work Nomadic Hunter Farmer IR- wage Labour movement I+C Revolution Social Structure Family/Tribes Civilisation/Nation Welfare States Paternalism Sovereign Individual CHANGING WORLD of WORK

27. Iron Bucket Running Water Plastic Bucket Changing Concept of Value Value moved from land to energy to knowledge Industries - not renew = bifurcation point = split + merger Changing concept of value

29. Spirit of an Entrepreneur Opening Sale! 50% discount! Main Entrance!

30. 2 4 70 650 0 400 806 Lifetimes SPEED of CHANGE = EXPONENTIAL Alvin Toffler

31. Conclusion You have to participate on a different level like Moses did in the Olympics