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Is Enterprise Software Dead, Or Just Sleeping? By Timothy Chou. More Vegetables, Less Meat More Vinegar, Less Salt More Fruit, Less Sugar More Chewing, Less Swallowing More Sleep, Less Worry More Laughter, Less Anger More Action, Less Words More Giving, Less Wanting
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Is Enterprise Software Dead, Or Just Sleeping? By Timothy Chou
More Vegetables, Less Meat More Vinegar, Less Salt More Fruit, Less Sugar More Chewing, Less Swallowing More Sleep, Less Worry More Laughter, Less Anger More Action, Less Words More Giving, Less Wanting More Bathing, Less Clothing More Walking, Less Riding
US Economy is a Service Economy US employment, % share
Customer Service is the Business “We not only understand what you need, we respect your point of view. We want to be your store of choice because we understand you better than anyone else in the marketplace." Eduardo Castro-Wright, CEO, Walmart “Restoring Wal-Mart”, Time Magazine,11/12/07
Customer Service is the Business “The customer, not the technology, is the heart of my business” Sunil Mittal, CEO, Chairman of Bharthi Enterprises
Current State Customer Service Sales ? ?
Service is People “Customer service isn’t a department” Tony Hsieh, Founder & CEO, Zappos
Service is Information • Do you have the book called Blink? • Do you have that new book by the author of The Tipping Point • Would you recommend a book on viral marketing? • What do 703 other people think of this book? • Do you think I would like this book?
Servicing Oracle software is delivering known information 99,900,000 requests Per year for known information Source: Oracle’s 2003 Analyst Day 12 12
Servicing Software is Expensive$210B per year $700B $210B/ year 20,000+ Oracle Customers $10M/year $10B/year 13
Current Technology Phone a Friend
Deep Web Surface Web 100 TB Deep Web 281,000,000 TB “We’re basically creating the Library of Congress every day or so, which makes finding a piece of information like finding a needle in a haystack. Only that haystack is growing exponentially.” Gary Masada, CIO, Chevron
SQL SQL SQL SQL SQL SQL SQL SQL SQL Search SQL 2008: $15B 2008: $1.5B Why isn’t Enterprise Search Pervasive? Config 18
1990s 2000s 1980s Search-based Apps SQL-based Apps Search SQL SQL • Standardize • Language • Read & Write • People Matter • Standardize • Process 1987: $100M Why isn’t Enterprise Search Pervasive? Config 19
Standardize Language Search
Search-based Apps are Read & Write Do a Knol screen shot… Wiki
People Matter = + Automation
Search-based Applications + Search After…