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What is the Role of Public Media. Oklahoma Native Media Summit Candice Mendez, NPM Executive Assistant. Overall findings of 2013 Native Radio Survey. The hallmark of the native radio system is localism and diversity in programming
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What is the Role of Public Media Oklahoma Native Media Summit Candice Mendez, NPM Executive Assistant
Overall findings of 2013 Native Radio Survey • The hallmark of the native radio system is localism and diversity in programming • Data indicates that local programming is extremely important to Native stations
Who participated in the survey? • 42 out of 53 Stations completed survey • Online survey created and administered in Survey Monkey • 28 questions grouped into: • Internet Usage • Programming • Regulatory Compliance • General questions
Native Stations are bastions of localism • More than 75% of the stations air local news • Awhopping 90% talked about their community calendar • and more than 70% aired Tribal specific programming. • The 2012 found 89% of stations airing local programing, while this year that number would be 100%. Figure 7: Local Programming
LOCAL PROGRAM PRODUCTION • 93% of the stations or 38 out of 42 are producing local content. • Stations are producing cultural programs with 17 of the 42 stations reporting they produce some sort of cultural programming • Ten stations are producing Native language programming and 7 are producing health programs. • Five stations are producing youth programs or involving youth in creating those programs. Figure 8: Creation of local programming
SHARING PROGRAM CONTENT • Nearly half or 49% of the stations surveyed reported sharing the content they produce locally. • Stations indicate that they mostly share with their “sister stations” or other Native stations (7). • Other places they share content include: other local stations including NPR stations, PRX, APRN, and NV1.
Tribal Stations: Main Transmitter of Election Information • 86% are broadcasting • Tribal Election information • Tribal election results • Encouraging Tribal members to exercise their voting privileges • 81% are broadcasting state and county election results
TRIBAL LANGUAGE: Unique Feature of Tribal Radio Stations Figure 11: Broadcast in Tribal languages • 24 stations broadcast in a tribal language or 57%
Does Your Station Collaborate with Your Tribal Newspaper? • Stations that collaborate with their newspaper: • KYNR, KIDE, KEYA, KGHR, KWSO, KCNP, KWRR, KAHU, KOHN, KRMH, & KMHA
Role of Public Media in Oklahoma Oklahoma Native Media Summit Brian Brashier, KCNP Chickasaw Radio Station Manager
Community Impact • Only area radio station with local news and sports • Only area radio station with Native Affairs programming • Only area radio station with daily agricultural news
Community Impact Hyperlocal Weather Reporting
Community Impact Hyperlocal Weather Reporting
Questions? Brian Brashier, Manager KCNP-FM Ada, Oklahoma Brian.brashier@chickasaw.net