06 Brilliant Social Media Tips for Real Estate Business in 2020

1. 06Brilliant Social Media Tips for Real Estate Business in 2020

2. Social Media for Real Estate Business • The social media tendency is growing for real estate market progressively and so does the competition between real estate businesses. • Where the goal is to increase social engagements and double the profits, social media is considered as the most effective medium as it favors real estate branding as well. • However, it requires practicable strategies in order to achieve optimal results. Not everyone has the secret to get succeed in social networking specially in the most advanced and competitive era. • That’s why we conducted an in-depth research to leverage real estate business owners regarding effective social media tips to follow to get ideal results. • Let’s move forward and have a look at 06 brilliant social media tips for real estate business in 2020:

3. Get Active on Each Social Media Platform Everyone knows about the popular social media channels such as Facebook, YouTube, Twitter, Instagram, Snapchat etc. But, it is fairly not enough to just get active on the selective ones. Yes, there are a number of platforms which people might not familiar with. We have listed some that might be beneficial for your real estate business to get active on: • Pinterest(Image-based Social Media Platform) • Medium (Article/News Publishing Platform) • Tumblr(Micro-blogging & Social Networking Site) • Reddit(Content Rating & Discussion Platform) We’d recommend the real estate owners to get active on each of these social platforms to extend their reach. As the more you target people the more chances you get to engage them with your offerings.

4. Create a Posting Schedule across Channels • Just by signing up on above mentioned social media channels isn’t enough, but posting content periodically is a way to win. You need to compose a post that contain enough details, use high quality media images/videos and short & crisp description. • For instance, if you’re posting a property for selling purpose, you should go for a brief video review along with detailed pictures (panorama view as well). Highlight the core elements of the property such as number of bedrooms, guest rooms, basement, kitchen, car porch with directions & dimensions etc. • Not only this, but sharing such kind of posts on a daily basis on each of the social sites will help the real estate owners to grow engagements and chances to convert the visitors into clients.

5. Get Improved Video Engagements • For the past few years, social media video consumption has a drastic increase, one of the survey has proven Facebook hitting 100 million hours of video watched on a daily basis. The core reason of growing social media video consumption is “Detailed & Real-time Information” within a few minutes. • Thus, video content tends to get higher engagements as compared to pictured & written content. It additionally helps you building a better reputation among your targeted audience. • However, it is recommended for real estate owners to turn towards video content creation & sharing as the more details you present to viewer, the more engagements you will get. • Pro tip: Include subtitles & sound effect, get cinematic shots and use vintage effects.

6. Map Your Properties • Regarding property, buyers make their purchase decisions based on location and neighborhood. Mapping the properties you’re offering to rent or sell helps the client for a filtered decision making. • Suppose, if the visitor is going through the post and is interested in property due to its elements but later denies buying due to disliking the location. This indicates an incomplete guide as if the map could have been there before, the client might gone through it and make decision quickly whether to go for it or not. • In this way you can filter your targeted customers and get queries from such people who are already aware of the location. By this you save a lot of time in dealing with clients who are actually interested in the property and satisfied with location as well.

7. Build a Credible Website • “Trust” is the most significant factor when it comes to real estate business, once you gain a client’s trust he’ll always be your client. • People look for credibility before dealing with real estate agents, it is not enough to get social media recognition only but driving your customer towards your official channel (Website) is a plus. • But, • If you haven’t any official website for your business, you might get chances to lose potential clients. Therefore, getting a web platform is mandatory in modern and competitive era. • It is very easy to outsource an expert developer and get a website ready for your business in a few bucks. Although, to get an idea you can have a look at Trusted Real Estate Websites as well.

8. Start Writing Articles • People still loves to read out the interesting news and blogs related to their interests. Being a real estate owner, you can gain their interest by writing for them. • You may compose articles based on current market situations and future market predictions as people are suspicious to know the property values and predictions for safe & secure investments. • Moreover, you can write on DIY tips for home improvements before buying & selling the property. Or else writing about upcoming events in nearby towns could help visitors to get engaged with your channel.

9. Takeaway Getting social media recognition is essential for real estate owners to make a remarkable presence in digital world. If the real estate owners incorporate the above-mentioned social media tips, will be able to get increased engagements from the potential clients. Along with building a strong social networking field.