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CGU’s Communication 2011. Noelia Martínez Cagiao Communication Officer noelia.martinez.cagiao@usc.es. Activities developed 2011. Internal communication » member-member » members-Secretariat External communication » CGU-media » CGU-general public. a) Internal communication.
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CGU’s Communication 2011 Noelia Martínez Cagiao Communication Officer noelia.martinez.cagiao@usc.es
Activities developed 2011 Internal communication » member-member » members-Secretariat External communication » CGU-media » CGU-general public
a) Internal communication newsletters social networks announcements website contents CGU at member’s websites calendar annual report
Newsletters Every 3 months Available on our website http://www.gcompostela.org/index.php?option=com_content&view=article&id=300&Itemid=284
Newsletters CGU’s highlights CGU - other news Members’ news Other networks events/discounts Collaborators’ offers Local entities’ news Looking for partners
Newsletters CGU’s highlights CGU - other news Members’ news Other networks events/discounts Collaborators’ offers FGE’s news Looking for partners
Recommended format for news Language………………………… English Extension………………………… 20 lines Pictures………………………….. welcomed Topics……………………………. IHE Priority…………………………….discounts
Social networks • Linkedin http://www.linkedin.com/pub/compostela-group-of-universities/27/600/343 • Facebook http://www.facebook.com/#!/group.php?gid=149261735110825 • Twitter http://twitter.com/#!/compostelagroup
Announcements CGU’s Most important/urgent 2012 – target groups
CGU at member universities’ websites 45% nothing 20% wrong link
The Compostela shell logo = modern indicators of the way. Promotion both for your institution and for the CGU. CGU at member universities’ websites
Current website Open for participation: News (criteria Newsletter) Forum Calendar new website
Calendar Place your events in the CGU’s calendar
b) External communication PR presence on the Net brochure of the group STELLA promotional video new website
Press Releases Dissemination of the main events Media Regional, national and international institutions Casas of Galicia NGOs, Foundations… Through social networks Much more
New Brochure of the Group For the Secretariat and Ex.Com For your institution.
STELLA promotional videos What is STELLA? Is it worth participating?