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Critiquing Websites:

Critiquing Websites:. First Impressions. critique guideline. First Impressions Long Term Relationships. Concept [ 構想 造意 觀念 ]. Themes + Experience + Composition = Concept. visual themes. Metaphors, references to things or stories that people are already familiar with.

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Critiquing Websites:

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  1. Critiquing Websites: First Impressions

  2. critique guideline First Impressions Long Term Relationships

  3. Concept[構想 造意 觀念] Themes + Experience + Composition = Concept

  4. visual themes Metaphors, references to things or stories that people are already familiar with

  5. Ringling School of Art and Design Example of strong concept: http://www.rsad.edu

  6. Art Center - The Art School Example of weak concept: http://artschool.hkac.org.hk/www/eng/index.php

  7. The New York Times http://www.nytimes.com

  8. sexy vs trashy

  9. J. Walter Thompson http://www.jwt.com/

  10. Avoid metaphors that are too literal (言筌 , 直譯 )

  11. strong composition Mental maps that are easy to grasp

  12. Think of the design as a city

  13. Are there good devices for organization on the site?

  14. San Francisco Museum of Modern Art http://www.sfmoma.org

  15. Hong Kong Heritage Museum http://www.heritagemuseum.gov.hk Example of the bad:

  16. strong experience like being in a movie, immersing in a story

  17. The Design Museum http://www.designmuseum.org.uk

  18. a typical intranet experience http://www.cityu.edu.hk

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