Digital Marketing Course in Chandigarh

1. Advanced • Digital Marketing http://www.webliquidinfotech.com/digital-marketing-course-in-chandigarh/

2. What is Marketing? • Marketing is the process of interesting potential customers and clients in your products and/or services. • The key word in this marketing definition is "process"; marketing involves researching, promoting, selling, and distributing your products or services. • There are two ways of Marketing • Traditional marketing. • Digital marketing. http://www.webliquidinfotech.com/digital-marketing-course-in-chandigarh/

3. Promote Product, Service or Business Online through Digital Channels Laptops, Mobiles, Tabs etc. • Reach out to maximum people • Targeted or client specific Marketing • Versatile(can make changes in the advertisings) • Immediate Communication • Methods of Digital Marketing is Less expensive • Promote Product, Service or Business offline through Banners, Newspapers, Advertisements on TV & radios, Pamphlets, Hoardings etc. • Limited Audience • Global Marketing • Non-versatile(cannot be altered after publishing) • Delayed Communication • Traditional Marketing methods are expensive. http://www.webliquidinfotech.com/digital-marketing-course-in-chandigarh/

4. Intro to Digital Marketing “Digital marketing is promoting products or brands via one or more forms of electronic media.” Electronic Media like….. Personal Computer Laptop Mobile Tabs etc. Digital Marketing also known as Internet marketing online marketing E-marketing. http://www.webliquidinfotech.com/digital-marketing-course-in-chandigarh/

5. Process of Digital Marketing http://www.webliquidinfotech.com/digital-marketing-course-in-chandigarh/

6. Concepts of Digital Marketing Getting found in a crowded market is a challenge for many small businesses. By selecting and implementing a few, focused online marketing activities that deliver results, you can increase online visibility and be found by your ideal customers. Remember that marketing is an investment, not an expense, therefore you must invest wisely to achieve the greatest ROI (Return on Investment). Visibility • Customer Engagement are diversified by different perspectives and contexts of the engagement process. These can be performed by: • Quality of Content • Website Designs • Visual Representation should be attractive Customer Engagement • Targeted traffic is “qualified” or “quality” traffic. What this means is that site visitors coming through to your website or landing pages from are most likely actively looking for the products, services and other information that you already have in your site. This should be the goal of your website and your overall digital marketing efforts. It could be from any type: • Inbound • Outbound Targeted Traffic

7. Conversion Lead is the point at which a recipient of a marketing message performs a desired action. In other words, conversion is simply getting someone to respond to your call-to-action. It can be done through: Conversion Leads Customer retention refers to the activities and actions companies and organizations take to reduce the number of customer defections. The goal of customer retention programs is to help companies retain as many customers as possible, often through customer loyalty and brand loyalty initiatives. Customer Retention • Google Analytics Tools • Keywords • Best Conversion Keywords • Bounce rate Performance Evaluation http://www.webliquidinfotech.com/digital-marketing-course-in-chandigarh/

8. Why Choose Us? • Flexible Timings http://www.webliquidinfotech.com/digital-marketing-course-in-chandigarh/

9. THANK YOU http://www.webliquidinfotech.com/digital-marketing-course-in-chandigarh/